Make vs Workato

Side-by-side comparison of features, pricing, and ratings

Analysis generated Live tool data as of 2026-11-13
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Make or Workato: which should you choose?

DimensionMakeWorkato
PricingFreemiumContact sales
Target UserMarketing, ops, IT teams (SMB to enterprise)Enterprise IT & ops teams
Integration Count3,000+ apps with pre-built connectorsHundreds of enterprise SaaS connectors (e.g., Salesforce, SAP, Workday)
AI Agent FeaturesMake AI Agents, Library of Agents, Make MCP ServerAgent Studio, Agent Orchestration, Enterprise MCP Gateway, Genies, AIRO multi-agent system (GA)
Notable Add-onsSub-scenarios, data stores, webhooksEvent Streams (cross-workspace sharing), Data Pipelines (Databricks, Redshift), IDP (up to 50 pages, 50MB, 100-line tables)
Automation ComplexityMedium – visual builder with advanced logic, but simpler than Workato's AI orchestrationHigh – enterprise-grade governance, multi-agent orchestration

If you're an enterprise needing governed, security-first AI agent orchestration across critical systems like SAP or Workday, Workato is the clear choice despite opaque pricing. For most teams (marketing, ops, SMBs) wanting a powerful, visual automation platform with a generous free tier and 3,000+ connectors, Make delivers exceptional value and flexibility. Decide based on your scale and governance needs: Workato for heavy compliance and multi-agent AI, Make for fast, versatile workflow automation without enterprise overhead.

Make
Make

Make is a visual automation canvas where branching workflows, AI agents and prompt-built scenarios run on the same map.

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Workato
Workato

Enterprise iPaaS for AI governance: orchestrate agents, MCP servers and workflows on one runtime.

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Pricing
Freemium
Contact Sales
Plans
FreeFree
Core$9/mo billed annually
Pro$16/mo billed annually
Teams$29/mo billed annually
EnterpriseCustom
StandardCustom
Business MCPCustom
Enterprise MCPCustom
Workato ONECustom
Popularity
4.8k views
3.2k views
Skill Level
Intermediate
Intermediate
API Available
Platforms
Web
WebAPICLI
Categories
🤖 Automation & Agents
🤖 Automation & Agents🕸️ Agent Frameworks & Orchestration
FeaturesMakeWorkato
Visual drag-and-drop scenario builder for branching multi-step workflows
Routers, filters, aggregators and iterators reshape data between steps
Maia by Make builds and debugs automations from plain-language prompts (released 13 Aug 2026)
Make AI Agents set goals, take tools, define limits and show reasoning
Make MCP Server connects Claude, ChatGPT or Gemini to business actions
Make Grid maps every automation and third-party resource live
3,500+ app integrations plus custom integrations for any API
AI app integrations including OpenAI (ChatGPT, Whisper), Perplexity AI, DeepSeek AI and Google Gemini AI
AI Content Extractor pulls structured text and metadata from files
AI Web Search (beta) inside scenarios
Custom code steps in JavaScript or Python
Sub-scenarios for modular, reusable workflow design
Data stores for persistent state between scenario runs
Make API access for programmatic scenario control
Role-based access, audit logs, SSO and encryption in transit and at rest
Recipe-based workflow automation with an orchestration engine that runs work exactly once
Agent Studio for building custom AI agents, with skills testable in the skill editor
Agent Orchestration coordinating multiple agents, including third-party agents and A2A
AI gateway with intelligent routing across open-source, closed-source and fine-tuned SLMs
Enterprise MCP Gateway with composable app and data MCP servers
Tool-level RBAC for MCP servers, scoped per tool and user group (GA September 2026)
MCP proxy servers with OAuth, so each end user authenticates to the upstream server
Pre-built Genies for IT, sales, HR, support, CX and marketing
Genies run up to 30 minutes for deep research and multi-step tool chains
Run one Genie across Slack, Teams, Workato GO and custom interfaces
Agentic Headless API to deploy Genies in web apps, mobile apps and portals
AIRO multi-agent system acting as data scientist, architect, FDE and IT ops
AIRO works inside Claude, Codex and Cursor as well as Workato
Guardrails and human approvals on consequential agent actions
API platform with OAuth2 client credentials and integration token validation
IntegrationsMakeWorkato
Salesforce
HubSpot CRM
Slack
monday.com
NetSuite
OpenAI (ChatGPT, Whisper)
Perplexity AI
DeepSeek AI
Google Gemini AI
Canva
Airtable
Notion
Google Sheets
Gmail
Snowflake
Workday
ServiceNow
Marketo
SAP
Oracle
AWS
Azure
Google Cloud
Databricks
Jira
Zendesk

What do real users say about Make vs Workato?

Not marketing copy and not our opinion — a structured sweep of public discussion (reviews, forums, communities and video comments), showing what people praise and what they complain about for each tool.

Make

114 mentions across 8 sources · 50% positive — mixed (weighted across 8 sources)

Hacker News, YouTube, Product Hunt, App Store, Bluesky, Stack Overflow, Lemmy, Tech Press

What users praise

  • • Visual canvas makes branching logic with routers and filters readable at a glance
  • • Hundreds of prebuilt app integrations cover most common SaaS stacks out of the box
  • • Pricing comparable to Zapier but supports genuinely multi-step, branching scenarios
  • • Custom JavaScript and Python code steps fill gaps the module library misses

What frustrates them

  • • iOS app crashes within seconds and fails to sync in the background
  • • Support tickets reportedly go months without a response or follow-up
  • • No converger module, forcing awkward workarounds for advanced merge logic
  • • Per-operation billing quickly inflates costs on branch-heavy workflows

Researched Nov 7, 2026

Workato

30 mentions across 3 sources · 54% positive — mixed (weighted across 3 sources)

Hacker News, YouTube, Product Hunt

What users praise

  • • Recognized across HN as the reference enterprise iPaaS alongside Boomi and Power Platform
  • • Recipe-based orchestration runs work exactly once — a genuine reliability differentiator for critical flows
  • • 17,000+ app, API, database and MCP connectors covers nearly any enterprise system
  • • Agent Studio and Genies extend automation into multi-step AI tasks up to 30 minutes long

What frustrates them

  • • Pricing is opaque — 'contact us' with no community benchmarking available anywhere in the data
  • • No Reddit, Stack Overflow, GitHub or App Store data means reliability claims are unverified
  • • HN commenters frame it as the new 4GL — heavy conceptual lock-in once recipes accumulate
  • • Developer sentiment skews dismissive, treating low-code orchestration as a step down from real engineering

Researched Oct 14, 2026

Who should pick Make, and who should pick Workato?

  • Enterprise IT architect
    Pick: Workato

    You need secure, governed AI agent orchestration across hundreds of SaaS apps (Salesforce, SAP, Workday) with compliance (SOC 2, etc.). Workato's Agent Orchestration and MCP Gateway are built for this.

  • Marketing operations manager
    Pick: Make

    You automate lead generation, CRM updates, and multi-channel campaigns. Make's 3,000+ connectors and visual builder let you integrate HubSpot, Slack, and Canva quickly without IT.

  • Solo founder or SMB
    Pick: Make

    You need cost-effective automation with a free tier to get started. Make covers basic workflows and scales as you grow, without enterprise pricing.

  • Revenue operations leader
    Pick: Workato

    You automate order-to-cash with AI, requiring tight integration with NetSuite/Salesforce and monitoring. Workato's Genies and Data Pipelines (now with Databricks/Redshift) support complex revenue workflows.

  • IT ops in a mid-size company
    Pick: Make

    You need to automate monitoring and incident response across your SaaS tools. Make's AI agents and sub-scenarios let you build robust workflows with moderate effort and cost.

Frequently Asked Questions

Make vs Workato: which should you choose?

If you're an enterprise needing governed, security-first AI agent orchestration across critical systems like SAP or Workday, Workato is the clear choice despite opaque pricing. For most teams (marketing, ops, SMBs) wanting a powerful, visual automation platform with a generous free tier and 3,000+ connectors, Make delivers exceptional value and flexibility. Decide based on your scale and governance needs: Workato for heavy compliance and multi-agent AI, Make for fast, versatile workflow automation without enterprise overhead.

Can Workato handle AI agents that need to interact with internal APIs?

Yes, Workato's Enterprise MCP Gateway provides secure AI-to-API connectivity, and Agent Studio lets you build custom agents that can call your APIs. The MCP Apps feature offers an interactive UI in AI clients for testing.

Does Make support webhooks?

Yes, Make includes webhook triggers for custom events, enabling real-time automation from any external system.

Which platform is easier for non-technical users?

Make has a more visual, drag-and-drop builder that is generally easier for business users. Workato requires more technical understanding of integration and AI concepts.

Which platform is more secure for enterprise data?

Workato is built for enterprise-level security with features like SSO, SOC 2, and the Enterprise MCP Gateway for secure AI-to-API connectivity. Make also offers GDPR, SOC 2, and SOC 3 compliance, but Workato's governance is more extensive.

Can I use Make for free?

Yes, Make has a freemium tier that allows you to build and run basic scenarios with a limited number of operations per month.

Do both platforms support integration with Salesforce?

Yes, both Workato and Make have connectors for Salesforce. Workato also integrates with NetSuite, ServiceNow, and other enterprise CRMs, while Make covers a broader range of apps including monday.com and HubSpot CRM.

What else are Make and Workato compared with?

Where can you read more about Make and Workato?

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Analysis generated by our model pipeline from live data: