Reface vs The New Black

Side-by-side comparison of features, pricing, and ratings

Analysis reviewed Live tool data as of 2026-08-23
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At a glance

DimensionRefaceThe New Black
PricingFree with watermark; paid tiers for removal (~$9.99/mo)Free tier available; Pro at ~$39/mo
Best ForSocial media fun and face-swap contentFashion brands designing new collections
PlatformMobile app (iOS/Android)Web-based
Core DifferentiatorHigh-quality deepfake-like face swapsFashion-specific AI with tech pack exports
Output QualityRealistic swaps suitable for sharingHigh-res, production-ready designs
Commercial UsePersonal, non-commercial focusYes, integrated with workflows

Choose The New Black if you're a fashion professional needing production-ready designs with tech pack exports. Pick Reface for casual, viral face-swap fun on mobile. They serve completely different needs.

Reface
Reface

AI face-swap app for viral videos, GIFs, and AI avatars on mobile.

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The New Black
The New Black

AI fashion design platform for generating garments, models, and tech packs

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Pricing
Freemium
Freemium
Plans
$0/mo
$7.99/mo
$0/mo
$19/mo
$49/mo
Popularity
3 views
7.3k views
Skill Level
Beginner-friendly
Intermediate
API Available
Platforms
Mobile
Web
Categories
😄 Fun Photo & Video Apps
🎨 Image Generation📦 Product & Ecommerce Visuals🧊 3D Generation & Scanning
Features
Face swap in videos and GIFs
AI avatar generation from selfies
Future baby image generation
Hair color and style preview
Animate still photos (Revive)
AI photo and video filters (Restyle)
Tattoo design and try-on (Ink AI)
Calorie tracking with virtual pet (Bitepal)
AI journaling (Lightly)
Virtual clothes try-on (Letsy)
Meme generation (Memomet)
Over 300 million downloads
Mobile-only (iOS and Android)
One-tap content creation
Large template library
AI Fashion Design studio for generating garments from text or sketches
AI Fashion Models studio for realistic model imagery without photoshoots
AI Virtual Try-On studio for visualizing products on uploaded models
AI Tech Pack generator with auto-filled size charts and bill of materials
Brand DNA feature for consistent styling across generations
Bulk generation of up to 30 visuals in one run
High-resolution image upscaling and editing tools
Video editor with trimming, filters, text overlays, and clip addition
Direct publishing to Shopify, Instagram, Pinterest, TikTok, YouTube, X, Threads
Ghost-mannequin and flat product shot generation
Fabric and color changing capabilities
AI analysis for tech pack consistency checks
API access for integrations (Business plan)
Unlimited team members with no seat fees (Business plan)
Web-only interface, no mobile or desktop app
Integrations
Shopify
Instagram
Pinterest
TikTok
YouTube
Threads

What real users say: Reface vs The New Black

Not marketing copy and not our opinion — a structured sweep of public discussion (reviews, forums, communities and video comments), showing what people praise and what they complain about for each tool.

Reface

52 mentions across 4 sources · 26% positive — critical

Hacker News, YouTube, Product Hunt, Lemmy

What users praise

  • Produces impressive, realistic face swaps in videos and GIFs quickly.
  • Large library of templates for viral, shareable content.
  • Easy one-tap creation, ideal for casual users.
  • Over 300 million downloads proves broad appeal.

What frustrates them

  • Aggressive moderation blocks images users see as benign.
  • Subscription cancellation is difficult, with users reporting charges.
  • No prompt-based customization; PRO doesn't enable personalized videos.
  • Free tier has watermarks, ads, and daily usage limits.

Researched Aug 13, 2026

The New Black

71 mentions across 5 sources · 21% positive — critical

Hacker News, YouTube, Product Hunt, Stack Overflow, Lemmy

What users praise

  • Specialized AI fashion design studios for garments, models, virtual try-on, and tech packs.
  • Bulk generation of up to 30 visuals simultaneously boosts design iteration efficiency.
  • Brand DNA feature ensures consistent, on-brand design across all generated assets.
  • Produces ghost-mannequin and flat product shots, streamlining e-commerce product imagery.

What frustrates them

  • No mobile or desktop app; web-only interface limits on-the-go design work.
  • Only 2 product reviews on Product Hunt, leaving real-world reliability unproven.
  • Brand name collisions with Netflix show and car care product cause constant confusion.
  • Non-fashion users will find the platform clunky and irrelevant for general creative needs.

Researched Aug 21, 2026

Who should pick which

  • Fashion designer
    Pick: The New Black

    Tailored for apparel design with tech packs and virtual try-on.

  • Social media influencer
    Pick: Reface

    Fun, shareable face-swap videos and AI avatars for content.

  • Startup fashion label
    Pick: The New Black

    Quick concept-to-prototype with brand consistency tools.

  • Teen making memes
    Pick: Reface

    Easy face swaps in popular templates; mobile-only.

Frequently Asked Questions

Reface vs The New Black: which should you choose?

Choose The New Black if you're a fashion professional needing production-ready designs with tech pack exports. Pick Reface for casual, viral face-swap fun on mobile. They serve completely different needs.

Can I use The New Black for general graphic design?

No, it's specifically for fashion and accessories.

Is Reface available on desktop?

No, it's a mobile app for iOS and Android.

Does Reface have an API for commercial use?

No, it's for personal entertainment only.

Can I export tech packs from Reface?

No, that's a feature of The New Black.

Which tool offers better quality output?

Both are high-quality for their domain: The New Black for fashion designs, Reface for face swaps.

Are there free trials for paid plans?

The New Black has a free tier; Reface free has watermarks. No time-limited free trial mentioned.

Can I use The New Black on mobile?

It's web-based, but accessible via mobile browser.

Which is more ethical?

The New Black targets professional use with clear commercial intent; Reface's deepfake tech raises ethical concerns about consent.

More Reface or The New Black comparisons

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Last reviewed: July 3, 2026