Sticker.ly vs The New Black

Side-by-side comparison of features, pricing, and ratings

Analysis reviewed Live tool data as of 2026-10-18
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At a glance

DimensionSticker.lyThe New Black
Best ForCustom stickers for WhatsApp/TelegramAI fashion design for apparel & accessories
AI FeaturesAuto Cut video-to-sticker, background removalText-to-design, realistic virtual try-on, custom AI models
ExportDirect to WhatsApp/Telegram, share linkTech pack exports with measurements, high-res images
IntegrationsWhatsApp, TelegramAPI access (Business), no direct app integrations listed
Use Case FocusCasual users, meme creators, brands on WhatsAppFashion brands, design teams, startups

Choose Sticker.ly if you need free, instant custom stickers for WhatsApp and Telegram with community sharing. Choose The New Black if you're a fashion brand or designer seeking AI-powered apparel concepts and tech pack exports. They solve completely different problems—stickers vs. fashion design—so your use case decides.

Sticker.ly
Sticker.ly

Free iOS and Android app that turns your photos, memes, and video clips into custom WhatsApp and Telegram stickers.

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The New Black
The New Black

The New Black AI turns product photos, sketches or prompts into on-model fashion shots, 4K video, tech packs and Shopify listings

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Pricing
Free
Freemium
Plans
—
One-off top-up
$15/mo
$35/mo
$65/mo
$195/mo
Popularity
7 views
7.3k views
Skill Level
Beginner-friendly
Intermediate
API Available
Platforms
Mobile
WebAPI
Categories
😄 Fun Photo & Video Apps
🎨 Image Generation📦 Product & Ecommerce Visuals🧊 3D Generation & Scanning
Features
Auto Cut: converts video clips into animated stickers
Background eraser for photos
Styled text overlay on stickers
Direct export of sticker packs to WhatsApp
Share sticker packs via unique link and code
Publish your own packs to the public Sticker.ly library
Browse community sticker packs (animals, reactions, 3D emoji, K-pop)
Follow creators and get updates on their new packs
Memoji-style and 3D emoji sticker sets
Meme library for building reaction packs
Animated sticker support
Mobile apps for iOS (App Store) and Android (Google Play)
Brand partnership sticker programs
No account required for basic sticker creation
Sticker pack code for sharing outside WhatsApp
AI clothing generator: text prompt to garment worn by an AI model, flat lay or white background
Product to model: product photo becomes on-model imagery with no photoshoot
Sketch to design: hand-drawn or digital fashion sketch becomes a realistic product image
Image to flat sketch: a garment photo becomes a clean technical flat
Change fabric, print and colour on an existing garment photo
AI virtual try-on: put clothing, jewelry, bags or shoes on a model you upload
Swap the model while keeping the outfit, or change the scene around a fixed look
Ghost mannequin images with the collar interior visible
AI tech pack generator: size charts, grading and bill of materials with AI review credits
AI lookbook generator published at its own address on your custom domain, no vendor mark
AI fashion video: UGC clips, lookbook videos, product 360s and fashion ads
Ultra AI video model producing clips up to 30 seconds
AI PRO video in 1080p, Ultra AI photos in 4K with HD 2K and 4K enhancement
Bulk generation to run a whole catalogue in one pass with Visual styles
Fashion AI agent Mila: designs, writes pages, reads store figures, posts on schedule, asks before spending
Integrations
Shopify
Klaviyo
Claude
ChatGPT
Google Analytics
Google Search Console
Instagram
Facebook
Pinterest
TikTok
YouTube
X
Threads
Meta Ads
Google Ads

What real users say: Sticker.ly vs The New Black

Not marketing copy and not our opinion — a structured sweep of public discussion (reviews, forums, communities and video comments), showing what people praise and what they complain about for each tool.

Sticker.ly

29 mentions across 2 sources · 40% positive — mixed (averaged across 2 sources)

YouTube, App Store

What users praise

  • • AI Auto Cut turns videos into animated stickers quickly and easily
  • • Background removal tool works well for simple cutouts
  • • Export to WhatsApp is direct and convenient when it works
  • • Large community library with billions of stickers to browse

What frustrates them

  • • Frequent download errors (Error 44) lose completed sticker work
  • • Forced ads that can't be skipped, sometimes trap users
  • • Sticker packs vanish from WhatsApp needing constant re-downloads
  • • Hidden charges and refused refunds for subscription

Researched Aug 20, 2026

The New Black

68 mentions across 5 sources · 18% positive — critical (averaged across 5 sources)

Hacker News, YouTube, Product Hunt, Stack Overflow, Lemmy

What users praise

  • • Purpose-built for fashion: tech packs, virtual try-on, model generation.
  • • Saves costs on photoshoots and technical drafting for small brands.
  • • Brand DNA ensures consistency across designs.
  • • Bulk generation speeds up catalog creation.

What frustrates them

  • • Very little verified community feedback outside Product Hunt.
  • • Not for non-fashion creative work; limited to apparel.
  • • Pricing may be opaque; credits and hidden costs not clear.
  • • Learning curve for tech packs and fashion-specific features.

Researched Aug 29, 2026

Who should pick which

  • WhatsApp user wanting fun stickers
    Pick: Sticker.ly

    Free, easy creation from photos/videos, and direct export to WhatsApp.

  • Brand engaging audience via WhatsApp stickers
    Pick: Sticker.ly

    Low-cost engagement tool with shareable packs, used by majors like Coca-Cola.

  • Fashion startup designer
    Pick: The New Black

    AI generates apparel concepts quickly; tech pack exports speed up prototyping.

  • Fashion brand with design team
    Pick: The New Black

    Custom AI models for brand consistency, team management, and API integrations (Business plan).

  • Meme creator
    Pick: Sticker.ly

    Meme sticker library and animated sticker support, all free.

Frequently Asked Questions

Sticker.ly vs The New Black: which should you choose?

Choose Sticker.ly if you need free, instant custom stickers for WhatsApp and Telegram with community sharing. Choose The New Black if you're a fashion brand or designer seeking AI-powered apparel concepts and tech pack exports. They solve completely different problems—stickers vs. fashion design—so your use case decides.

Which tool is free?

Sticker.ly is fully free. The New Black has a free tier but paid plans start at $19/month for advanced features.

Can Sticker.ly generate fashion designs?

No; it is only for stickers for messaging apps.

Can The New Black create stickers?

No; it focuses on apparel and accessory design, not sticker formats.

Do I need an account for Sticker.ly?

No, basic features work without an account.

What integrations does The New Black have?

It offers API access on the Business plan but no direct integrations with design tools like Photoshop.

Which tool supports animated stickers?

Sticker.ly supports animated stickers via Auto Cut from videos.

Can I use The New Black for free commercially?

The free tier may have restrictions; commercial use likely requires a paid plan for full rights.

Which tool has a community marketplace?

Sticker.ly has a community of billions of stickers you can browse and share.

More Sticker.ly or The New Black comparisons

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Last reviewed: July 3, 2026