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Clay vs Jasper
Side-by-side comparison of features, pricing, and ratings
Pricing
Freemium
Paid
Plans
$0
$149/mo
$349/mo
$49/mo
$69/mo
Custom
Rating
—
—
Popularity
6.1k views
6.5k views
Skill Level
Intermediate
Beginner-friendly
API Available
Platforms
WebAPI
WebPlugin
Categories
📈 Marketing & SEO🤖 Automation & Agents
📈 Marketing & SEO✍️ Writing & Content
Features
Waterfall enrichment from 75+ providers
AI prospect research (Claygents)
AI writing of personalized messages
Data marketplace with 150+ providers
Signals and intent tracking (job changes, promotions)
Ad audience sync to LinkedIn, Meta, Google
Native sequencer and messaging automation
Sculptor natural language workflow builder
CRM enrichment and syncing
CSV import/export
Lead scoring with AI
Reverse ETL
Audience centralization (first and third party data)
Territory planning
TAM sourcing
Brand Voice training
Campaign workflows
Blog post generator
Ad copy generation
Social media content
SEO optimization with Surfer SEO
Chrome extension
Team collaboration with approval flows
AI agents for workflows
Personalization
Image generation
API & MCP access
Jasper IQ (governed insights)
Content pipelines
No-code AI App Builder
Integrations
Salesforce
HubSpot
Outreach
Apollo
LinkedIn
Meta
Google Ads
Google Workspace
Surfer SEO
Grammarly
Webflow
Slack
Google Drive
Microsoft SharePoint