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Clay vs Lemlist

Side-by-side comparison of features, pricing, and ratings

Clay
Clay

AI-powered data enrichment and outbound automation platform

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Lemlist
Lemlist

AI sales engagement for precision outbound across email, LinkedIn, and more

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Pricing
Freemium
Paid
Plans
$0
$149/mo
$349/mo
$39/mo
$69/mo
$99/mo
Rating
Popularity
6.1k views
5.2k views
Skill Level
Intermediate
Beginner-friendly
API Available
Platforms
WebAPI
WebAPI
Categories
📈 Marketing & SEO🤖 Automation & Agents
📈 Marketing & SEO
Features
Waterfall enrichment from 75+ providers
AI prospect research (Claygents)
AI writing of personalized messages
Data marketplace with 150+ providers
Signals and intent tracking (job changes, promotions)
Ad audience sync to LinkedIn, Meta, Google
Native sequencer and messaging automation
Sculptor natural language workflow builder
CRM enrichment and syncing
CSV import/export
Lead scoring with AI
Reverse ETL
Audience centralization (first and third party data)
Territory planning
TAM sourcing
AI Agentic Enrichment
600M+ lead database
Email finder & verifier
Phone number finder
13 intent signals tracking
Multichannel sequences (email, LinkedIn, WhatsApp, SMS, calls)
LinkedIn automation (profile visits, invites, messages, voice messages)
WhatsApp prospecting
In-app calling and VoIP
AI-powered personalization (dynamic variables, images, landing pages)
Email warm-up (Lemwarm)
Deliverability setup and monitoring
Unified inbox
A/B testing
Claude Skills integration
Integrations
Salesforce
HubSpot
Outreach
Apollo
LinkedIn
Meta
Google Ads
Pipedrive
Breakcold
Close.io
Zoho CRM
Zapier
Slack
Chrome extension
Taplio
EventBrite
Facebook Ads
LinkedIn Ads
Jotform
Google Sheets
Calendly
Click Funnels
Webflow
Aircall
Ringover
Sendspark
Phantombuster
Snitcher