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Lavender vs Clay
Side-by-side comparison of features, pricing, and ratings
Pricing
Freemium
Freemium
Plans
0
27
49
$0
$149/mo
$349/mo
Rating
—
—
Popularity
6.4k views
6.1k views
Skill Level
Beginner-friendly
Intermediate
API Available
Platforms
Web
WebAPI
Categories
📈 Marketing & SEO
📈 Marketing & SEO🤖 Automation & Agents
Features
AI email coach with real-time scoring
Ora AI sales agent drafts emails
Analyzes billions of emails for patterns
Personalization and structure suggestions
Generative AI powered by OpenAI and custom LLMs
LinkedIn profile integration
CRM enrichment
Sales Email Certification course
Weekly newsletter (Lavender Letter)
Chrome extension for Gmail/Outlook
Waterfall enrichment from 75+ providers
AI prospect research (Claygents)
AI writing of personalized messages
Data marketplace with 150+ providers
Signals and intent tracking (job changes, promotions)
Ad audience sync to LinkedIn, Meta, Google
Native sequencer and messaging automation
Sculptor natural language workflow builder
CRM enrichment and syncing
CSV import/export
Lead scoring with AI
Reverse ETL
Audience centralization (first and third party data)
Territory planning
TAM sourcing
Integrations
Salesforce
HubSpot
Outreach
Apollo
LinkedIn
Meta
Google Ads