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Lemlist vs Clay

Side-by-side comparison of features, pricing, and ratings

Lemlist
Lemlist

AI sales engagement for precision outbound across email, LinkedIn, and more

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Clay
Clay

AI-powered data enrichment and outbound automation platform

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Pricing
Paid
Freemium
Plans
$39/mo
$69/mo
$99/mo
$0
$149/mo
$349/mo
Rating
Popularity
5.2k views
6.1k views
Skill Level
Beginner-friendly
Intermediate
API Available
Platforms
WebAPI
WebAPI
Categories
📈 Marketing & SEO
📈 Marketing & SEO🤖 Automation & Agents
Features
AI Agentic Enrichment
600M+ lead database
Email finder & verifier
Phone number finder
13 intent signals tracking
Multichannel sequences (email, LinkedIn, WhatsApp, SMS, calls)
LinkedIn automation (profile visits, invites, messages, voice messages)
WhatsApp prospecting
In-app calling and VoIP
AI-powered personalization (dynamic variables, images, landing pages)
Email warm-up (Lemwarm)
Deliverability setup and monitoring
Unified inbox
A/B testing
Claude Skills integration
Waterfall enrichment from 75+ providers
AI prospect research (Claygents)
AI writing of personalized messages
Data marketplace with 150+ providers
Signals and intent tracking (job changes, promotions)
Ad audience sync to LinkedIn, Meta, Google
Native sequencer and messaging automation
Sculptor natural language workflow builder
CRM enrichment and syncing
CSV import/export
Lead scoring with AI
Reverse ETL
Audience centralization (first and third party data)
Territory planning
TAM sourcing
Integrations
HubSpot
Salesforce
Pipedrive
Breakcold
Close.io
Zoho CRM
Zapier
Slack
Chrome extension
Taplio
EventBrite
Facebook Ads
LinkedIn Ads
Jotform
Google Sheets
Calendly
Click Funnels
Webflow
Aircall
Ringover
Sendspark
Phantombuster
Snitcher
Outreach
Apollo
LinkedIn
Meta
Google Ads