Features
Synthetic population generation from 100k+ interviews
Segment-specific response prediction
Behavioral calibration against real outcomes
Continuous recalibration from logged predictions
On-demand live interviews for new segments
Ground truth anchoring in transactions and records
Prediction grading against observed reality
Scenario testing for pricing, features, messaging
Segment discovery and analysis
Decision simulation before actual spend
Access 100+ data providers for firmographics, technographics, funding
Live intent signals: job changes, funding, hiring, website visits
AI research agents for deep company and competitor analysis
Built-in AI sequencer for multi-channel outreach with warmup
Native email sending with automated warmup
Lead scoring based on propensity to buy
Local business search from Google Maps with import
Enriched LinkedIn posts, company details, and mobile numbers
HTTP API and webhooks for custom integrations
CRM sync with HubSpot and Salesforce (Pro+)
Credit-based system: 1 credit per email, 10 credits per phone
Unlimited users on all paid plans
Web scrapers for custom data extraction
Company Lookalike Finder (Growth+)
ABM (Account-Based Marketing) on Pro+