Features
Cross-platform content calendar with drag-and-drop rescheduling
Advanced analytics with historical trends and period comparison
Unified social inbox with comments, DMs, and sentiment analysis
AI caption and image generation (GPT-based)
AI alt text generation for images
AI reply drafts with brand voice setting
AI suggested replies from inbox
Team collaboration with role-based permissions and custom overrides
Post approval workflows (single-stage and multi-stage)
White-label PDF reports with brand customization
Media library with integrations to Canva, Google Drive, Dropbox, Unsplash
Link-in-bio tool with branding options
Hashtag manager and best-time-to-post suggestions
Bulk scheduling and posting queue
Instagram feed grid preview and TikTok profile grid preview
AI agents for content curation and audience segmentation
Global lockable drag-and-drop email templates
Unified portfolio analytics with AI recommendations
Direct ads, programmatic, house promotions, conversion CTAs
Unified audience view with segments, journeys, triggered flows
Dedicated IP addresses with automated migration and warmup
Deliverability reporting and repair tools
Approval flows for newsletter production
Versioned REST API with webhooks
Native MCP server for AI agent integrations
Transactional email support (Suite only)
Works with existing ESP (Studio mode)
Automatic audience migration and warmup (Suite only)
Revenue tracking per send across all newsletters
Portfolio management with workspaces and governance