Features
True 1:1 personalization across email and SMS
AI Agents optimize interactions for revenue and satisfaction
Real-time adaptation to browsing behavior and purchase history
Brand voice learning from store content
Product catalog-powered recommendations
Mission-critical guardrails for compliance (e.g., cannabis)
Campaigns feature for AI-personalized email at scale (Apr 2026)
Real-time inventory and new arrival updates
Personalized SMS with product recommendations
Data flywheel for continuous AI improvement
Guardrails for regulated markets
AI agents for content curation and audience segmentation
Global lockable drag-and-drop email templates
Unified portfolio analytics with AI recommendations
Direct ads, programmatic, house promotions, conversion CTAs
Unified audience view with segments, journeys, triggered flows
Dedicated IP addresses with automated migration and warmup
Deliverability reporting and repair tools
Approval flows for newsletter production
Versioned REST API with webhooks
Native MCP server for AI agent integrations
Transactional email support (Suite only)
Works with existing ESP (Studio mode)
Automatic audience migration and warmup (Suite only)
Revenue tracking per send across all newsletters
Portfolio management with workspaces and governance