7ART

7ART's differentiator is continuity, not raw generation quality. The engine room is borrowed — Kling 3.0, Veo 3.1, Seedance 2, Wan 2.6, Nano Banana 2, HappyHorse and Gemini Omni Flash — but the layer on top is proprietary and it is where the value sits. You cast a character once, with face, hair, wardrobe and voice, and 7ART holds that identity across images, video, music, voice and lipsync. Locations behave the same way: save a room and shoot it again in episode nine with the same light and window. The workflow is unusually opinionated in a useful direction. Starting from a sentence, 7ART returns a logline, a season arc, per-episode beats and rewriting-ready scripts; if you already have a screenplay, paste it and skip to casting. Each scene arrives as a shot list — wide, over-the-shoulder, close-up, insert — and the whole scene queues for parallel rendering rather than one shot at a time. Episodes land at 60–90 seconds with a turn and a closing cliffhanger, which is exactly the shape TikTok, Reels and Shorts reward. Exports are 9:16 with mixed voices, score and optional burned-in subtitles. Strengths: genuine cross-format persona reuse, a script-to-shot pipeline that removes the blank page, and one subscription that unlocks every app and model instead of five separate ones. Commercial use is permitted by 7ART's Terms on every account, and you download everything you generate. Weaknesses are mostly economic and structural. Credits are the real currency and they burn quickly on video: 5s of 1080p is 45 credits, 10s is 90, motion control is 100 per 5 seconds, and lipsync is 80 per 10 seconds — so the 12-week plan's 6,000 credits is roughly 66 ten-second videos before you are buying top-ups. Credits do not roll over; balances reset to the plan grant at each renewal. The first-period discount (61% off) is genuine but renewal bills at the full $38.95 / $66.65 / $149.99. Switching plans from inside billing settings is still being built — you cancel, keep access to the end of the paid period, and start the new plan after that. And this is a single-user browser workspace: no multi-user project editing, no mobile app, no desktop editor surfaced anywhere in the sourced material. Where it fits: serialised vertical content with a recurring cast, virtual influencers and ambassadors who must stay on-model, UGC-style ads with a fixed virtual face, and music-video work where the artist has to look like the same person in the track and its poster. Where it does not: long-form narrative cutting, teams needing shared timelines, or producers whose per-second video costs already dominate the budget.