Closely
AI-powered LinkedIn automation with multichannel outreach, email finder, and white-label reselling for agencies and sales teams.
Solid for agencies and teams that need unlimited-seat white-label LinkedIn & email automation at $999/month—cheaper than HeyReach and includes free setup. The AI personalization and multichannel campaigns are effective, and the email finder with real-time verification adds value. Credit-based data enrichment can add costs, and there's no free tier beyond the trial. If you need built-in databases, consider Apollo; for pure email outreach, Lemlist is stronger.
Verified 8d ago · liveness 78/100 · cite: rightaichoice.com/tools/closely
- Agencies reselling LinkedIn automation as a white-label service
- Sales leaders scaling LinkedIn outreach with AI personalization
- Recruiters automating talent sourcing and candidate engagement
- Founders and individual sellers automating prospecting workflows
- Solo operators needing basic LinkedIn automation without email, on a budget under $50/month
- Teams requiring deep custom CRM workflows beyond HubSpot, Salesforce, Pipedrive, or GoHighLevel
- Users who want fully autonomous AI agents with no human review required
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Skip Closely if you're a solo operator on a tight budget (under $50/month) who only needs basic LinkedIn automation, or if you require a built-in contact database (Apollo is better) or purely email outreach (Lemlist is cheaper).
Credits for email/phone finder and AI personalization are metered—the Growth plan includes 3,000 credits/month, and each email search costs 0.5 credits, a phone search 2 credits, and an AI personalization 0.5 credits,
Closely's pricing is competitive for agencies needing unlimited seats ($999/mo white-label vs HeyReach's $1,999/mo), but for solo starters, the $49/mo entry is higher than Lemlist's $39/mo and Apollo's free tier. Annual billing offers ~40% off.
In short
Closely — AI-powered LinkedIn automation with multichannel outreach, email finder, and white-label reselling for agencies and sales teams. Best for Agencies reselling LinkedIn automation as a white-label service, Sales leaders scaling LinkedIn outreach with AI personalization, Recruiters automating talent sourcing and candidate engagement. Free to start; paid plans from $49/mo.
Viability Score
How well maintained and how widely used is Closely? Built from what the vendor actually publishes (docs, changelog, tutorials, integrations, pricing), whether the site is live, and how much real users discuss it. How we calculate this
Last calculated: August 2026
How we score →Key Features
- LinkedIn outreach automation with smart delays
- AI personalized message generation for DMs, InMail, email
- Multichannel campaigns combining LinkedIn and email steps
- LinkedIn email finder with real-time verification and phone numbers
- Unified inbox for DMs, InMails, and email replies
- Outreach analytics across campaigns, sequences, and teams
- A/B testing of messaging to optimize performance
- CRM integrations with HubSpot, Salesforce, Pipedrive, GoHighLevel
- White-label platform with custom domain, logo, colors, branding
- Data enrichment from LinkedIn profiles (live scraping, job changes)
- AI Sales Agents for lead research, qualification, personalization
- Lead scoring based on fit and intent using AI
- Web research for instant insights on hiring, funding, strategy
- Job change signals for targeted outreach
- Contact assignment and collision prevention
About Closely
Closely is a LinkedIn automation platform that combines LinkedIn and email outreach with AI-driven personalization. It helps sales teams, agencies, founders, and recruiters automate lead research, qualification, and messaging while mimicking human-like behavior to maximize reply rates and protect account safety. Key features include multichannel campaigns (LinkedIn + email), a LinkedIn email finder with real-time verification and phone number lookup, a unified inbox for all conversations, CRM integrations with HubSpot, Salesforce, Pipedrive, and GoHighLevel, and detailed outreach analytics with A/B testing. The platform offers a white-label reselling option with unlimited seats at a fixed price of $999/month, free setup, and customization through a self-serve portal. Closely differentiates itself with competitive unlimited-seat pricing compared to rivals like HeyReach ($1,999/month), free white-label setup, and combined LinkedIn and email automation in a single platform. It is best for teams scaling outbound sales with personalized, multi-touch sequences.
Behind the Verdict
Closely is built for sales teams and agencies that want to automate LinkedIn outreach without risking account bans. The platform's key strength is its human-like automation: it mimics real behavior with smart limits, delays, and auto-pauses on replies, which is crucial for account safety. The multichannel campaigns let you combine LinkedIn (connection requests, profile visits, DMs, follow-ups) with email steps in a single sequence, scaling your outreach while maintaining personalization. The AI personalization pulls context from LinkedIn profiles and company signals to generate 1-to-1 messages for DM, InMail, and email, and you can review before sending. The unified inbox aggregates DMs, InMails, and email replies with tags, templates, and collision prevention. The LinkedIn email finder enriches profiles with verified business emails and phone numbers, syncing to your CRM. However, the credit system for email/phone finding and AI personalization can lead to additional costs if you exceed your monthly allowance—for example, the Growth plan includes 3,000 credits per month, and each email search costs 0.5 credits, a phone search 2 credits, and an AI personalization 0.5 credits. Overage credits are extra. The pricing starts at $49/month for one LinkedIn account, which is reasonable for individuals, but not the cheapest. For agencies, the unlimited white-label at $999/month is a strong value, but it's a significant upfront commitment. Overall, Closely is a competent tool for outbound sales, but it's not a fit if you need a built-in contact database (Apollo is better) or if you want a purely email-focused tool (Lemlist is cheaper).
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Real-world workflow fit
Concrete scenarios for the personas Closely actually fits — and what changes day-one when you adopt it.
You run a lead-gen agency and need to manage outreach for multiple clients under your own brand.
Outcome: Sign up for the Unlimited White-Label plan, set up your custom domain and logo, create separate campaigns for each client, and use the unified inbox to handle replies. You can assign seats to your team and track performance across all clients from a single dashboard.
You need to automate LinkedIn and email outreach to prospects while maintaining personalization and avoiding account restrictions.
Outcome: Start with the Starter plan, connect your LinkedIn and email accounts, create a multichannel campaign with AI-personalized messages, set smart delays, and use the email finder to get verified contacts. Monitor replies in the unified inbox and sync results to your CRM.
You're looking to source and engage candidates at scale without manually sending connection requests and messages.
Outcome: Use the Growth plan to connect up to 3 LinkedIn accounts, create sequences with connection requests and follow-ups, use the email finder to get candidate emails, and track engagement in analytics. The AI personalization helps tailor messages to each candidate's profile.
Use Cases
- Outbound SDR automating LinkedIn DMs and email follow-ups to book meetings
- Founder scaling prospecting without risking LinkedIn account restrictions
- Agency running white-labeled multichannel campaigns for multiple clients
- Sales leader monitoring team performance with cross-campaign analytics
- Recruiter automating talent sourcing and candidate engagement
- Marketer running personalized multichannel outreach campaigns
Models Under the Hood
as of 2026-08-15
Limitations
- AI personalization quality depends on LinkedIn profile data quality.
- Credit-based system for email/phone finding and AI personalization may lead to overage charges.
- Free trial is available but limited.
as of 2026-08-01
Verification history
We have re-verified Closely 16 times since . Each pass re-reads the vendor's own pages and re-checks every listed field against that evidence; passes where nothing had changed are marked as such.
- — re-checked, vendor evidence unchanged
- — re-checked, vendor evidence unchanged
- — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
- — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
- — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
- — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
Showing the 6 most recent of 16 verification passes.
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12-month cost
Project the real annual outlay, including the implied monthly cost when only an annual tier is published.
Vendor list price only. Add-on usage, seat overages, and contract minimums are surfaced under Hidden costs & gotchas.
Plans compared
For each published Closely tier: who it actually fits, and what it adds vs. the previous tier. Cross-reference the cost calculator above for projected annual outlay.
Starter Monthly
$49/mo
Ideal for
Solo sellers or small teams starting out with LinkedIn and email outreach, looking for a single LinkedIn account and unlimited email accounts with white-label included.
What this tier adds
Starting tier with 1 LinkedIn account, unlimited email accounts, and white-label; no bonus credits included.
Growth Monthly
$127/mo
Ideal for
Growing teams needing up to 3 LinkedIn accounts and a monthly credit allowance for enrichment and personalization.
What this tier adds
Adds 3 LinkedIn accounts and 3,000 credits per month, covering 750 emails or 150 phones or 1,500 AI personalizations.
Essential Monthly
$205/mo
Ideal for
Teams scaling outreach with 5 LinkedIn accounts and a higher credit allowance for more leads.
What this tier adds
Adds 5 LinkedIn accounts and 5,000 credits per month (1,250 emails or 250 phones or 2,500 AI personalizations).
Starter Annual
$29/mo (billed annually $348)
Ideal for
Cost-conscious solo sellers who want the same Starter features at a ~40% discount by paying annually.
What this tier adds
Same as Starter Monthly at $29/mo billed annually ($348 total), a $240 saving.
Growth Annual
$87/mo (billed annually $1,044)
Ideal for
Growing teams that want Growth features at a lower monthly cost and can commit annually.
What this tier adds
Same as Growth Monthly at $87/mo billed annually ($1,044 total), a 32% discount.
Essential Annual
$145/mo (billed annually $1,740)
Ideal for
Scaling teams that need 5 LinkedIn accounts and commit annually to save on the Essential plan.
What this tier adds
Same as Essential Monthly at $145/mo billed annually ($1,740 total), a 29% discount.
Custom
Custom
Ideal for
Agencies or larger teams needing more than 5 LinkedIn accounts or custom credit allowances with all features included.
What this tier adds
Fully customizable LinkedIn accounts, unlimited email accounts, bonus monthly credits, and all features; typically used for the unlimited white-label plan.
Where the pricing makes sense
The company stage and team size where Closely's pricing actually pencils out — and where peers do it cheaper.
Closely's pricing is competitive for agencies needing unlimited seats ($999/mo white-label vs HeyReach's $1,999/mo), but for solo starters, the $49/mo entry is higher than Lemlist's $39/mo and Apollo's free tier. Annual billing offers ~40% off.
Setup time & first value
How long it actually takes to get something useful out of Closely — broken out by persona, not the marketing-page minute.
For individuals, you can start a free trial and get a campaign running within 15–30 minutes, connecting LinkedIn and email accounts and uploading a lead list. For agencies setting up white-label, expect 1–2 hours to configure custom branding and client portals, plus additional time to import client workflows.
Switching to or from Closely
How to bring data in from common predecessors and how to get it back out — written for the switcher, not the buyer.
- →From HeyReach: Import your prospect lists directly and recreate campaigns within Closely's sequence builder; the white-label setup is free and you can add your own branding.
- ↗To Apollo: Export your leads and email sequences from Closely, then import into Apollo's database and use its built-in contacts and sequences.
Integrations
Resources & Guides
Tutorials & Learning
Official links
Tools that pair well with Closely
Common stack mates teams adopt alongside Closely, with the specific reason each pairing earns its keep.
Alternatives to Closely
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All-in-one AI sales copilot that finds leads, runs multichannel outreach, and keeps your email out of spam.
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