EasyGlam
FreemiumSelfie retouch app with pro makeup looks and real-time editing
By Tanmay Verma, Founder · Last verified 03 Jul 2026
0 views
Added 6d ago
77/100Safe BetIn short
EasyGlam — Selfie retouch app with pro makeup looks and real-time editing. Best for Selfie enthusiasts wanting professional-looking results, Social media content creators posting polished photos, Makeup look testers exploring different styles virtually. Free to use.
Is EasyGlam actually worth it?
LiveSee what real users actually say. We scan live discussions, reviews and complaints across the web and hand you an honest verdict — in under a minute.
3 free scans · no card needed · downloadable report
Editorial Verdict
Best for
Selfie enthusiasts wanting professional-looking resultsSocial media content creators posting polished photosMakeup look testers exploring different styles virtuallyBeginners seeking easy photo retouching without technical skills
Not ideal for
Professional photo editors needing advanced layeringUsers requiring batch editing for multiple photosDesktop-only workflows (mobile app only)AI generative photo editing beyond retouchBudget users wanting transparent premium pricing
Good for quick, flattering selfies with pro makeup looks, but limited for advanced editing. The real-time controls are a step up from basic filter apps. Pricing transparency is lacking.
Compare with: EasyGlam vs Aragon AI, EasyGlam vs Airbrush, EasyGlam vs PhotoAI
Last verified: July 2026
What independent users actually report about EasyGlam
We ran a structured research pass across product reviews, community discussions, and post-purchase forum threads to surface the patterns vendors won't publish themselves. Below: the recurring strengths, the hidden costs people mention most, and the cohort that consistently regrets adopting this tool.
20 mentions across 1 source (App Store).
5% positive95% critical
Recurring strengths
- +Professional MUA-designed makeup looks appeal to beauty enthusiasts.
- +Real-time editing gives immediate visual feedback during capture.
- +Adjustable lighting and angle guidance help beginners frame better selfies.
- +1-tap makeup application simplifies editing for non-tech users.
- +Before/after comparison useful for seeing retouch progress.
Recurring frustrations
- −No way to cancel subscription within app or Apple settings.
- −Unauthorized charges continue even after alleged cancellation.
- −Free trial often fails but still triggers billing at $7-$20.
- −Terrible retouch options compared to free alternatives.
- −App is a scam according to multiple users reporting fraud.
Patterns worth knowing
Subscription cancellation is impossible, leading to ongoing charges
Seen on App Store
Free trial is deceptive and results in unauthorized billing
Seen on App Store
Poor retouch quality and lackluster features
Seen on App Store
Learning curve
beginnerProductive in ~5 minutes
Hidden costs people mention
- • Trial automatically converts to paid subscription without clear warning
- • Billing continues after cancellation attempts
- • Direct charges from Smertrios Limited bypass Apple refund channel
Viability Score
77/100
Safe BetHow likely is EasyGlam to still be operational in 12 months? Based on 4 signals — momentum (how recently it shipped), wrapper dependency, revenue model, and web presence.
momentum
55
funding runway
80
website health
90
wrapper dependency
100
Last calculated: July 2026
How we score →Key Features
- Professional MUA makeup looks
- Real-time image editing
- Adjustable lighting controls
- Angle guidance for best pose
- Blemish removal tool
- 1-tap makeup application
- Skin smoothing filter
- Brightness and contrast adjustments
- Before/after comparison view
- High-resolution export
- Selfie enhancement filters
- Mobile app (iOS and Android)
About EasyGlam
FreemiumBeginner-friendlyNo APIMobile
EasyGlam is a mobile app for selfie retouching and makeup application, offering professional makeup artist (MUA)-designed looks with real-time editing controls. It targets anyone wanting polished selfies without technical skills, with over 4.5 million users globally. The app provides 1-tap makeup application, skin smoothing, blemish removal, adjustable lighting, angle guidance, and brightness/contrast controls. A before/after comparison tool helps visualize changes. High-resolution export is supported. EasyGlam is developed by Smertrios Limited, a Cyprus-based app studio under AppCapital Group, which builds and scales mobile applications globally. This provides a stable technical foundation. Compared to basic filter apps, EasyGlam offers more precise control with MUA-designed looks and lighting tools. However, it lacks advanced layering or AI generative capabilities found in desktop editors like Photoshop or Procreate. Pricing is freemium with a free tier and a premium subscription; premium pricing is not publicly listed.
Behind the Verdict
EasyGlam fills a specific niche: making professional-looking selfies accessible to non-editors. The MUA-designed looks save time compared to manual editing, and the real-time preview helps avoid overprocessing. For social media users posting frequently, it's a fast solution. Where it falls short is pricing transparency. The premium tier has no listed price, forcing users to download and navigate in-app purchases. This may frustrate budget-conscious buyers. Compared to alternatives like FaceApp or YouCam Perfect, EasyGlam emphasizes real-time control over AI generation. FaceApp's AI filters are more dramatic, while YouCam offers broader earrings. EasyGlam's MUA focus is more targeted. In practice, the app works best for portraits and headshots. Full-body retouching or background editing isn't available. Also, it's mobile-only — no desktop or web version exists. We'd recommend EasyGlam for users who regularly post selfies and want consistent, flattering results without learning complex tools. For batch editing or advanced compositing, look elsewhere.
Researching EasyGlam? Get your full AI stack in 60 seconds.
Free, no signup — tell us your goal and get tools matched to your budget & existing stack.
Use Cases
- Apply a professional MUA makeup look on a selfie with one tap.
- Adjust lighting and angle to find the most flattering selfie position.
- Remove blemishes and smooth skin before posting on social media.
- Compare before and after retouching to see transformation.
- Use real-time preview to fine-tune makeup and lighting effects.
- Export high-res selfies with perfect skin and makeup for profile pictures.
Limitations
- The app's full feature set, including all MUA makeup looks, is likely gated behind a premium subscription.
- Free version may include ads and limited looks.
- No web or desktop version available.
12-month cost
Project the real annual outlay, including the implied monthly cost when only an annual tier is published.
Annual total
Free
Over 12 months
Effective monthly
Free
Billed monthly
Vendor list price only. Add-on usage, seat overages, and contract minimums are surfaced under Hidden costs & gotchas.
Resources & Guides
Frequently Asked Questions
Tools that pair well with EasyGlam
Common stack mates teams adopt alongside EasyGlam, with the specific reason each pairing earns its keep.
Featured Head-to-Head Comparisons
Alternatives to EasyGlam
View allUsed EasyGlam? Help shape our editorial sentiment research.