Loti is live · free plan; paid plans on request · last verified 5 Nov 2026 · viability monitor

Loti

Loti

Loti scans the web daily for misuse of your face and voice, then files takedowns — likeness protection built for public figures.

68/100MonitorFree plan · paid plans on requestFreemium

If your problem is a deepfake, an impersonation account, or a stolen face in an ad, Loti's partial face recognition plus automated takedowns is a more targeted tool than a broad privacy sweep. The free For Everyone tier makes the check cheap — enroll, see what surfaces. Where it thins out is the developer API, still flagged Coming Soon, so teams wanting programmatic rights management have to wait.

Verdict generated

Verified 9d ago · liveness 68/100 · cite: rightaichoice.com/tools/loti

Best for
  • Public figures and celebrities targeted by deepfakes or impersonation scams
  • Actors, musicians, athletes and executives whose likeness carries brand value
  • Talent agencies and managers handling likeness rights across a roster
  • Creators and influencers with large followings monitoring unauthorized use
Not ideal for
  • Anyone who needs trademark, copyright or data-broker privacy cleanup rather than likeness enforcement
  • Teams wanting to build on the developer API today — Protection for IP is listed as Coming Soon
  • Privacy-conscious users whose main worry is data brokers rather than their face and voice
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Beginner-friendlyFor Everyone: you enroll images and voice samples and monitoring begins — the fastest path to a first finding. Artist plan: onboarding runs through a personalized demo, so expect a scheduled session with Loti before Watchtower and likeness management are live. Protection for IP: not available yet, so there's no setup timeline to plan around.WebAPI availableVerified 9d ago
Pricing
Free plan · paid plans on request
FreemiumFree tier2 plans1 hidden cost
Learning curve
Beginner-friendly
For Everyone: you enroll images and voice samples and monitoring begins — the fastest path to a first finding. Artist plan: onboarding runs through a personalized demo, so expect a scheduled session with Loti before Watchtower and likeness management are live. Protection for IP: not available yet, so there's no setup timeline to plan around.
Runs on
Web
API available
Who it's for
Independent creator with a following and no idea whether anyone is using their faceTalent manager handling likeness rights for a roster of clientsPublic figure who wants to monetize appearances they can't physically attend
Live sentiment
Is Loti actually worth it?

We scan live Reddit threads, YouTube comments, X posts, G2 reviews and other communities — and hand you an honest verdict in under a minute.

  • Honest verdict, not marketing
  • Real pros & cons from real users
  • Attributed quotes with receipts
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Skip it if

Skip Loti if your problem is data-broker listings, trademark, or copyright rather than your own face and voice — it only does likeness, and the developer API is still listed as Coming Soon.

Skip-it-if note generated
The 30-second take
Biggest gripe

Scale enforcement lives on the public-figure plan rather than the free tier, so agencies and high-profile clients pay for the removal volume.

Price reality

The free For Everyone tier is the entry point for individuals who just want to know whether their face or voice is being misused. The Artist plan for public figures adds Watchtower plus contract enforcement, and agencies managing a roster are the buyers who get the most out of it. If you need data-broker removal or trademark takedowns instead, you're shopping in a different category with vendors built for that.

Generated

In short

Loti — Loti scans the web daily for misuse of your face and voice, then files takedowns — likeness protection built for public figures. Best for Public figures and celebrities targeted by deepfakes or impersonation scams, Actors, musicians, athletes and executives whose likeness carries brand value, Talent agencies and managers handling likeness rights across a roster. Free to start; it also has paid plans whose price we could not confirm — see the pricing table.

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What is Loti?

Loti — Loti scans the web daily for misuse of your face and voice, then files takedowns — likeness protection built for public figures. Best for Public figures and celebrities targeted by deepfakes or impersonation scams, Actors, musicians, athletes and executives whose likeness carries brand value, Talent agencies and managers handling likeness rights across a roster. Free to start; it also has paid plans whose price we could not confirm — see the pricing table.

FreemiumBeginner-friendlyAPI availableWeb

Loti AI is a likeness and IP protection platform. You enroll your face and voice samples, and Loti scans the internet for unauthorized use — deepfakes, impersonation accounts, non-consensual imagery — then deploys automated takedown requests. It's aimed at two very different buyers: private individuals who want to know if their face is being used somewhere, and public figures whose likeness carries real commercial value. The detection engine is the differentiator on paper. Loti started as a partial face recognition system trained to spot a person's likeness even in obscured photos or videos — the cases where reverse-image search comes back empty. It also tracks voice. Per the vendor, a network of tens of thousands of servers processes a full day of internet uploads every 24 hours, flagging members' content and judging what doesn't belong. The product splits into three tracks. For Everyone is the free monitoring tier with 24/7 automated alerts and takedown assistance. The Artist plan for public figures adds Watchtower for detection and removal at scale, enforcement of online contracts and usage rules, plus the ability to create, manage and share an AI likeness for brand partnerships and appearances. Protection for IP, a developer-ready API for centrally managed rights, is listed as Coming Soon. Loti states it doesn't sell your data or run ads; paid public-figure plans subsidize the free tier. Positioning matters here: Loti is narrow on purpose. It handles your face and voice, not data-broker listings or trademark cleanup. Against general reputation managers that treat likeness as one checkbox, it's a tighter fit for deepfake and impersonation problems specifically.

Key features

  • Daily internet-wide scans for unauthorized use of your face and voice
  • Partial face recognition that finds your likeness in obscured photos and videos
  • Voice tracking across the web
  • Automated DMCA-style takedown requests
  • 24/7 automated monitoring with alerts for new findings
  • Watchtower: detection and removal of unauthorized content at scale
  • Enforcement of online contracts and usage rules for licensed likenesses
  • Create, manage and share an AI likeness for brand partnerships and appearances
  • Detection of deepfakes and celebrity impersonation scams
  • Non-consensual intimate imagery detection and removal
  • Free likeness monitoring tier for individuals
  • Stated network of tens of thousands of servers scanning daily uploads
  • Web-based platform
  • Developer-ready API for centrally managed likeness and brand rights (Coming Soon)

Behind the verdict

Start with the free tier and treat it as a diagnostic. Most people have no idea whether their likeness is circulating, and Loti's For Everyone plan answers that question at $0 — face and voice monitoring, 24/7 alerts, takedown assistance. We'd reach for it before paying anyone for removal, because you can't price a cleanup until you know the scope. The real buyer is the public figure. Actors, musicians, athletes, executives, and the agencies managing them face a different problem: impersonation scams running on their name, deepfakes in ads, licensed likenesses used outside the terms. The Artist plan's Watchtower layer and contract enforcement were built for that, and the ability to manage and share an AI likeness for appearances you can't attend is an unusual add-on — closer to rights management than reputation defense. Where it bites: the scope is deliberately limited. No data-broker opt-outs, no trademark or copyright takedowns. If your headache is a scraped address or a competitor using your logo, this is the wrong tool. And the developer API for centrally managed brand rights is still Coming Soon, so don't buy expecting to wire Loti into an internal rights system today. Compared to a general reputation manager like BrandYourself or a privacy service like DeleteMe, Loti goes deeper on one asset. Compared to a legal takedown service, it's faster and cheaper at volume but won't litigate. In practice, agencies handling a roster get the most leverage — one dashboard across many clients beats chasing each likeness separately. One caveat on trust: you're handing over biometric samples. Loti says likeness data is used only to confirm identity and match scan results, never shared without explicit consent. Read the biometric policy before enrolling a client

Models under the hood

partial face recognition system

as of 2026-11-13

Limitations

  • Loti covers likeness and voice — not trademark, copyright, or broader reputation management.
  • If your concern is data-broker listings or brand IP outside your face and voice, this is the wrong tool.
  • Protection for IP, the developer-ready API for centrally managed likeness and brand rights, is listed on the site as Coming Soon, so teams cannot build on it yet.
  • Detection quality depends on the image and voice samples you enroll; Loti states it uses those only to confirm identity and to match scan results, and that likeness and scan results are never shared with outside parties without explicit consent.
  • The platform is web-based.
  • The scaled enforcement capability sits with Watchtower on the public-figure plan rather than the free tier.

as of 2026-10-11

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Is Loti still active?

Loti is live · free plan; paid plans on request · last verified 5 Nov 2026 · viability monitor.

Viability score

68/100
Monitor

How well maintained and how widely used is Loti? Built from what the vendor actually publishes (docs, changelog, tutorials, integrations, pricing), whether the site is live, and how much real users discuss it. How we calculate this

Recent activity
90
Traction
100
Site health
95
User sentiment
38
What the vendor publishes
20

Last calculated: November 2026

How we score →

What's new in Loti

Checked today

Across the latest 1 update: 1 changelog entry.

What do users say about Loti?

What people actually say about Loti — is it worth it?

We ran a structured research pass across product reviews, community discussions, and post-purchase forum threads to surface the patterns vendors won't publish themselves. Below: the recurring strengths, the hidden costs people mention most, and the cohort that consistently regrets adopting this tool.

Researched

Discussed by users across 3 sources (Hacker News, Product Hunt, Lemmy) · researched Oct 24, 2026.

40% positive60% critical

Weighted by the 28 posts each of 3 sources contributed.

Recurring strengths
  • +Targets a genuinely underserved problem: unauthorized face and voice use online
  • +Free tier covers face and voice monitoring plus automated alerts
  • +Partial-face recognition aims to find likenesses reverse image search misses
  • +Automated takedown dispatch removes the manual DMCA paperwork burden
  • +Artist plan bundles Watchtower scale detection with contract enforcement
Recurring frustrations
  • −No independent user reviews confirm the scanning or takedown claims work
  • −Coverage pool is dominated by an unrelated product with the same name
  • −Takedown success rates and host responsiveness are entirely unverified
  • −Free tier's real limits and false-positive handling are undocumented
  • −The developer API for IP protection is still listed as Coming Soon
Patterns worth knowing
Brand-name searches return an unrelated course-discovery product, muddying any sentiment
Seen on Product Hunt, Hacker News
AI regulation and bans dominate discussion without any mention of likeness-protection tools
Seen on Lemmy
Technical kernel and server discussions dominate HN with only coincidental 'loti' URL matches
Seen on Hacker News
Learning curve
beginnerProductive in ~A few minutes to enroll likeness; expect ongoing tuning
Hidden costs people mention
  • • Paid public-figure plan pricing is not published, so total cost is unknown
  • • Takedown follow-through or legal escalation may require separate spend
  • • Free-tier limits could push users to paid tiers quickly

How we verified this

Every listed fact about Loti — pricing, features, links, status — is re-read from the vendor's own pages by our verification pipeline and each change is logged with a date; the last pass ran on 5 Nov 2026. Analysis is drafted with AI models and checked against our editorial standards before publishing; see how we verify.

Verification history

We have re-verified Loti 13 times since . Each pass re-reads the vendor's own pages and re-checks every listed field against that evidence; passes where nothing had changed are marked as such.

  1. — changed pricing page
  2. — changed summary, features, pricing tiers, our verdict, description
  3. — changed setup time, our verdict, limitations, who should skip it, switching in, switching out, summary, use cases, pricing fit, features, who it suits, pricing tiers, hidden costs, description
  4. — changed features, who should skip it, description, our verdict, who it suits, pricing tiers
  5. — changed SSL certificate
  6. — changed pricing tiers, description, our verdict, features, hidden costs, limitations, switching in, switching out, who should skip it, pricing fit, setup time, summary, use cases, who it suits

Showing the 6 most recent of 13 verification passes.

Free to cite with attribution — this page re-verifies continuously.

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How much does Loti cost in 2026?

Loti: Free to start; it also has paid plans whose price we could not confirm — see the pricing table. Pricing last verified 5 Nov 2026.

Plans compared

Every published Loti tier, its price as the vendor publishes it, who it fits, and what it adds over the tier below. The 12-month cost projection follows.

Loti pricing plans compared
PlanPriceBillingWho it's for
For EveryoneFree—Individuals who want to know whether their face or voice is being misused before paying anything for removal.Adds: Free entry point: face and voice monitoring across the internet, 24/7 automated monitoring with alerts, and assistance getting unauthorized content taken down.
For Public Figures (Artist)CustomquoteActors, musicians, athletes, executives and creators whose likeness carries brand value, plus the agencies managing them.Adds: Adds Watchtower for detection and removal at scale, enforcement of online contracts and usage rules, and the ability to create, manage and share an AI likeness for brand partnerships.

12-month cost

Project the real annual outlay, including the implied monthly cost when only an annual tier is published.

Annual total
Free
Over 12 months
Effective monthly
—
—

Vendor list price only. Add-on usage, seat overages, and contract minimums are surfaced under Hidden costs & gotchas.

Hidden costs & gotchas

What the public pricing page doesn't put in bold. Captured from pricing-page footnotes, contract terms, and recurring complaints.

  • Scale enforcement lives on the public-figure plan rather than the free tier, so agencies and high-profile clients pay for the removal volume.

Where the pricing makes sense

The company stage and team size where Loti's pricing actually pencils out — and where peers do it cheaper.

The free For Everyone tier is the entry point for individuals who just want to know whether their face or voice is being misused. The Artist plan for public figures adds Watchtower plus contract enforcement, and agencies managing a roster are the buyers who get the most out of it. If you need data-broker removal or trademark takedowns instead, you're shopping in a different category with vendors built for that.

Hidden-cost and price-fit notes generated

Has Loti's pricing changed?

No plan price for Loti has moved since we began logging in Aug 2026; the pricing page is re-read on every verification pass.

Who should pick Loti?

Pick Loti if you are Public figures and celebrities targeted by deepfakes or impersonation scams, Actors, musicians, athletes and executives whose likeness carries brand value, Talent agencies and managers handling likeness rights across a roster, Creators and influencers with large followings monitoring unauthorized use.

Look elsewhere if you are Anyone who needs trademark, copyright or data-broker privacy cleanup rather than likeness enforcement, Teams wanting to build on the developer API today — Protection for IP is listed as Coming Soon, Privacy-conscious users whose main worry is data brokers rather than their face and voice.

Skip it if Skip Loti if your problem is data-broker listings, trademark, or copyright rather than your own face and voice — it only does likeness, and the developer API is still listed as Coming Soon.

Generated

Real-world workflow fit

Concrete scenarios for the personas Loti actually fits — and what changes day-one when you adopt it.

Independent creator with a following and no idea whether anyone is using their face

Enroll images and voice samples, turn on For Everyone monitoring, and let Loti's daily scans surface anything matching your likeness while 24/7 alerts notify you of new findings.

Outcome: You get a clear picture of whether infringing content exists before spending anything on removals, and you can escalate takedowns from the same findings.

Talent manager handling likeness rights for a roster of clients

Run the Artist plan with Watchtower across the roster, use partial face recognition to catch obscured or edited uses that reverse-image search misses, and enforce contract and usage rules when a sponsor's content runs past the agreed terms.

Outcome: Detection and removal happen at roster scale instead of one client at a time, and licensing terms get enforced as part of the same workflow rather than in a separate legal process.

Public figure who wants to monetize appearances they can't physically attend

Create, manage and share an AI likeness through the Artist plan for brand partnerships and media appearances, with usage rules defined up front.

Outcome: You take on partnerships you'd otherwise turn down for scheduling reasons, with the likeness and its permitted uses managed in one place.

Workflow scenarios generated

Use cases

Setup time & first value

How long it actually takes to get something useful out of Loti — broken out by persona, not the marketing-page minute.

For Everyone: you enroll images and voice samples and monitoring begins — the fastest path to a first finding. Artist plan: onboarding runs through a personalized demo, so expect a scheduled session with Loti before Watchtower and likeness management are live. Protection for IP: not available yet, so there's no setup timeline to plan around.

Switching to or from Loti

How to bring data in from common predecessors and how to get it back out — written for the switcher, not the buyer.

Migrating in
  • →From manual reverse-image searching: enroll your likeness in Loti so partial face recognition catches obscured and edited uses that search engines miss.
  • →From a general reputation-management service: move the likeness and voice portion of your monitoring to Loti, which scans daily and dispatches automated takedowns rather than bundling likeness into a broader privacy
  • →From ad-hoc DMCA filing by hand: route takedown requests through Loti's automated dispatch once scans surface matching content.
Migrating out
  • ↗To DeleteMe or a data-broker removal service: if your priority shifts from likeness to address, phone and broker-listing exposure, those vendors cover the broader privacy sweep Loti doesn't.
  • ↗To a brand-protection or trademark platform: if your concern moves to trademarks, logos or copyright rather than your face and voice, Loti won't cover it.

Tutorials & Learning

YouTube returned 6 videos for “Loti”, and we withheld 6: 6 could not be judged, because “Loti” is a single word that other videos use for other things. We are showing none, because we could not prove any of them are about Loti.

What are the best Loti alternatives?

The closest alternatives to Loti we list are Mighty, FaceSeek and Modulate ToxMod. Ranked by direct product-type match, not category overlap.

Closest alternatives to Loti
AlternativePricingStarts atLast verified
MightyContact SalesCustom pricing—
FaceSeekFreemiumPricing not published—
Modulate ToxModFreemiumPricing not published—

Alternatives to Loti

View all
Mighty

Mighty

Citadel by Mighty scans borrower and claimant files for AI-generated or AI-edited fakes and returns a routing verdict with evidence.

Contact SalesTry
FaceSeek

FaceSeek

Reverse face search that finds where a photo appears online, with 5 free tokens daily and pay-only-when-it-finds-matches pricing.

FreemiumTry
Modulate ToxMod

Modulate ToxMod

Audio-native voice AI that flags deepfakes, fraud, and policy violations by analyzing how something is said, not just what is said.

FreemiumTry

Tools that pair well with Loti

Common stack mates teams adopt alongside Loti, with the specific reason each pairing earns its keep.

Loti vs its closest rival

Loti's closest head-to-head is with Push Security.

Our Loti vs Push Security verdict written Jul 3, 2026 is more than 90 days old, so it is being re-reviewed against current data and is not shown.

Frequently asked questions

For makers of Loti

Used Loti? Help shape our editorial sentiment research.