MagicDoor
AI-native property management platform that automates leasing, maintenance, accounting, and tenant communication.
MagicDoor is a smart buy for small to mid-size property managers who want AI to handle the repetitive grind—listings, maintenance triage, rent reminders—without paying legacy enterprise prices. The per-unit pricing is fair, and the $20/month Starter tier is a real entry point. But if you need deep customization, complex trust accounting rules, or prefer human-only tenant interaction, this isn't for you.
Verified 8d ago · liveness 78/100 · cite: rightaichoice.com/tools/magicdoor
- Property managers with 10-500 units who want AI to automate tenant communication and maintenance triage
- Self-managed landlords seeking an affordable, all-in-one platform with AI assistance
- Multi-portfolio operators needing portfolio-level reporting and AI that works across properties
- Small property management firms wanting to scale without hiring more staff
- Large enterprises needing deep customization and legacy integrations
- Property managers who prefer human-only tenant interaction
- Offline-only or mobile-first workflows (browser-based platform)
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Skip MagicDoor if you need deep customization, complex trust accounting rules, or prefer human-only tenant interaction, or if you're a large enterprise with legacy integration requirements.
Additional leases beyond the included limit cost $2.50 per lease (Advanced) and $4.50 per lease (Pro), which adds up for larger portfolios.
MagicDoor's per-unit pricing is competitive for small to mid-sized property managers, with Starter at $20/month and Advanced at $2.50/unit/month. Compared to AppFolio's higher per-unit pricing, MagicDoor offers a lower entry point, but larger enterprises might find Buildium or Yardi Breeze more feature-complete for their scale.
In short
MagicDoor — AI-native property management platform that automates leasing, maintenance, accounting, and tenant communication. Best for Property managers with 10-500 units who want AI to automate tenant communication and maintenance triage, Self-managed landlords seeking an affordable, all-in-one platform with AI assistance, Multi-portfolio operators needing portfolio-level reporting and AI that works across properties. Free to start; paid plans from $2.5/mo.
What's new in MagicDoor
Checked 8 days agoAcross the latest 5 updates: 5 news mentions.
Three-Way Reconciliation Software: A Monthly Trust Account Guide
A guide for property managers on trust accounting reconciliation, highlighting MagicDoor's features.
AI in Property Management Software: How to Tell Real Automation From a Chatbot
Distinguishes genuine AI automation from basic chatbot features, positioning MagicDoor's Genie AI as real automation.
How to Switch From AppFolio to MagicDoor Without Downtime or Data Loss
Migration guide from AppFolio to MagicDoor, emphasizing continuous operations and data integrity.
How to Switch to MagicDoor Without Losing Data or Missing a Rent Cycle
Provides tips for migrating to MagicDoor while preserving data and maintaining rental billing continuity.
How AI Rent Collection Cuts Delinquency in a 200-Unit Portfolio
Case study demonstrating AI-driven rent collection reducing delinquency rates in mid-sized portfolios.
Viability Score
How well maintained and how widely used is MagicDoor? Built from what the vendor actually publishes (docs, changelog, tutorials, integrations, pricing), whether the site is live, and how much real users discuss it. How we calculate this
Last calculated: September 2026
How we score →Key Features
- Genie AI embedded across all workflows (leasing, maintenance, accounting, screening, communication)
- AI rent collection with automatic reminders and late fees
- Flexible payment schedules: ACH, credit, debit, checks
- Direct bank connection for real-time reconciliation
- Instant AI replies to tenant messages
- Automatic translation for multilingual tenants
- Centralized communication hub for all tenant conversations
- AI-assisted maintenance troubleshooting
- Automated work order creation and vendor coordination
- AI-written property listings and syndication
- Automated lease renewal drafting and sending
- AI rental application processing with Magic Score
- eSigning and rental applications built in
- Tenant screening with TransUnion background and credit checks
- Tenant portal and owner portal with trust accounting
About MagicDoor
MagicDoor is an AI-native property management platform designed for self-managed landlords, property management firms, and multi-portfolio operators. Unlike traditional software that merely tracks tasks, MagicDoor embeds Genie AI into every workflow—rent collection, tenant communication, maintenance, leasing, and screening—so routine work gets done automatically. The platform handles rent collection with automatic reminders, flexible payment schedules (ACH, credit, debit, checks), and direct bank reconciliation. Tenant communication is centralized with instant AI replies, automatic translation for multilingual tenants, and a text-first approach tenants actually use. For maintenance, AI troubleshoots issues before creating work orders, then automates work order creation and vendor coordination. Leasing is streamlined with AI-written property listings, automated lease renewals, eSigning, and rental applications built in. Genie AI also scores applications with Magic Score, and the platform includes a tenant portal, owner portal, trust accounting, automated owner statements, and 1099s with IRS IRIS. The company reports strong automation rates: 81% of maintenance requests resolved by AI, 72% of tenant messages answered instantly, 98% of property listings written by AI, and 70% of lease renewals automated. MagicDoor serves 12,000+ property managers and scales from a single unit to large portfolios, with dedicated features for residential, commercial, student housing, community associations, affordable housing, and military housing. Pricing is per-unit with three tiers: Starter at $20/month for up to 10 leases, Advanced at $2.50 per unit per month with 10 leases included, and Pro with custom pricing and 50 leases included. Every plan includes full Genie AI—no AI add-on gate. The MagicDoor Switch migration service transfers leases, tenants, financials, and documents from your previous system.
Behind the Verdict
MagicDoor stands out as an AI-native property management platform that embeds automation into every core workflow, from rent collection to maintenance and leasing. The promise is real: the platform demonstrates deep integration of AI across features like automatic rent reminders, AI-powered maintenance troubleshooting, and AI-drafted lease renewals. For property managers with 10 to 500 units, this can translate into significant time savings and reduced administrative overhead. The pricing model is transparent and per-unit, with Starter at $20/month and Advanced at $2.50/unit/month, making it accessible for smaller portfolios. However, there are trade-offs: the platform may lack the deep customization and legacy integrations that large enterprises require, and the reliance on AI for tenant communication might not suit managers who prefer a human touch. Additionally, transaction fees, onboarding fees, and add-on costs for extra leases can accumulate, so reading the fine print is essential. Overall, MagicDoor is a strong contender for those ready to embrace AI-driven property management, but it's not a one-size-fits-all solution.
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Real-world workflow fit
Concrete scenarios for the personas MagicDoor actually fits — and what changes day-one when you adopt it.
Wants to automate rent collection and tenant communication.
Outcome: Sets up online rent collection, automatic reminders, and AI replies to tenant messages, saving hours each week.
Needs to streamline maintenance requests and leasing.
Outcome: Uses AI maintenance troubleshooting to resolve 81% of requests without human intervention, and drafts listings and lease renewals automatically.
Requires centralized reporting and AI across all properties.
Outcome: Uses portfolio dashboards and AI to manage multiple portfolios from one platform, with automated owner statements and trust accounting.
Use Cases
- Self-managed landlords automating rent collection and tenant communication.
- Property management firms with 10-500 units automating maintenance, listings, and renewals.
- Multi-portfolio operators needing centralized reporting and AI across all properties.
- Landlords with multilingual tenants using automatic translation and instant AI replies.
- Teams migrating from AppFolio or spreadsheets using MagicDoor Switch.
- Landlords needing trust accounting and 1099s without enterprise prices.
Models Under the Hood
as of 2026-08-30
Limitations
- MagicDoor's AI features are included on every plan, but there are some constraints: additional leases beyond included limits cost $2.50/lease on Advanced and $4.50/lease on Pro.
- Onboarding fees apply for Advanced ($500) and Pro ($1000).
- Transaction fees for ACH vary by plan ($5 on Starter, $3.50 on Advanced, $0 on Pro).
- Texting fees apply on Starter ($0.15/text) but are free on Advanced and Pro.
- Storage limits: 15GB on Starter, 100GB on Advanced, unlimited on Pro.
- API access and audit logging are only on Pro.
- Monthly payment volume is capped at $10k on Starter.
- The free tier is limited to a trial, not a permanent free plan.
as of 2026-08-30
Verification history
We have re-verified MagicDoor 17 times since . Each pass re-reads the vendor's own pages and re-checks every listed field against that evidence; passes where nothing had changed are marked as such.
- — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
- — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
- — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
- — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
- — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
- — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
Showing the 6 most recent of 17 verification passes.
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12-month cost
Project the real annual outlay, including the implied monthly cost when only an annual tier is published.
Vendor list price only. Add-on usage, seat overages, and contract minimums are surfaced under Hidden costs & gotchas.
Plans compared
For each published MagicDoor tier: who it actually fits, and what it adds vs. the previous tier. Cross-reference the cost calculator above for projected annual outlay.
Starter
$20/month
Ideal for
Self-managed landlords with up to 10 units who want an affordable all-in-one platform with AI assistance.
What this tier adds
Starting tier with $20/month flat fee, includes full Genie AI, online rent collection, tenant portal, and maintenance management.
Advanced
$2.50/unit/month
Ideal for
Property managers with 10-500 units who need unlimited leases, portfolio management, and lower transaction fees.
What this tier adds
Scales to $2.50/unit/month with 10 leases included, adds guided onboarding, priority support, and lower fees.
Pro
Custom
Ideal for
Large property management firms or multi-portfolio operators needing white-glove onboarding, API access, and audit logging.
What this tier adds
Custom pricing with 50 leases included, unlimited support, free ACH payments, and advanced features like API and audit logging.
Where the pricing makes sense
The company stage and team size where MagicDoor's pricing actually pencils out — and where peers do it cheaper.
MagicDoor's per-unit pricing is competitive for small to mid-sized property managers, with Starter at $20/month and Advanced at $2.50/unit/month. Compared to AppFolio's higher per-unit pricing, MagicDoor offers a lower entry point, but larger enterprises might find Buildium or Yardi Breeze more feature-complete for their scale.
Setup time & first value
How long it actually takes to get something useful out of MagicDoor — broken out by persona, not the marketing-page minute.
Self-managed landlords can set up in under an hour with guided onboarding. Property management firms with up to 500 units can expect a few days, with MagicDoor Switch handling data migration. Pro users get white-glove onboarding for complex migrations.
Switching to or from MagicDoor
How to bring data in from common predecessors and how to get it back out — written for the switcher, not the buyer.
- →From AppFolio: Use MagicDoor Switch to transfer leases, tenants, financials, and documents with no downtime.
- →From Buildium: Guided migration with MagicDoor Switch, ensuring data integrity and continuity.
- ↗To AppFolio: Export your data via CSV and import into AppFolio, though you'll need to manually map fields.
Integrations
Resources & Guides
Tutorials & Learning
Official links
Tools that pair well with MagicDoor
Common stack mates teams adopt alongside MagicDoor, with the specific reason each pairing earns its keep.
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