Moby Analytics

Moby Analytics is worth understanding as a focused bet, not a general-purpose AI tool. The product does three things — automated audit testing, general ledger analysis, and financial statement tie-outs — and does them inside Microsoft Excel via an add-in available on Microsoft AppSource. There is no separate audit platform to learn, no data warehouse to populate, and no custom integration project. The strongest feature is source linkage. Every figure Moby extracts carries an annotation back to the source document, and the vendor's demo shows a supplier invoice matching to a workpaper row with the page reference attached. For a reviewer signing off on a workpaper, that traceability is the whole ballgame. The second-strongest is the ledger analysis workbook: Moby quantifies FY-vs-prior-year variance in euros against your thresholds (the demo shows revenue +12.6%, gross margin +9.4%, EBITDA +9.8%), flags unusual journal entries, and drafts client questions for unexplained movements. The third is the tie-out: Moby matches statement figures to the trial balance and prior year, checks sums and subtotals, and returns a ticked document listing discrepancies. The pricing is unusually simple for this category. Essential is €348 per user per year excluding tax and includes Moby for Excel with AI agents, all three workflows, and 18,000 to 36,000 pages per year of capacity depending on document type — around 18,000 pages per year for single-page documents and up to 36,000 for longer documents of 10 to 100 pages. Complex matching tasks consume more quota, and you add credits on demand when you exceed the annual allowance. Enterprise, from 50 licenses, adds SAML and SSO, a custom SLA, and custom integrations at custom pricing. There is no per-feature ladder to climb, which is rare in audit software. Where it fits: firms of roughly 10 to 200 auditors running engagements in Excel, mid-market audit practices, and corporate finance teams doing revenue or AP variance reviews. Where it doesn't: firms that need a public API to embed automation into a custom audit platform, non-financial audits (compliance, operational, IT), organizations barred from cloud-based Excel add-ins by internal data policy, and high-volume practices whose engagement load would blow through the annual page capacity. Teams already standardized on DataSnipper across the firm face a real switching decision — Moby does not integrate with DataSnipper, and running both is friction. The vendor does not publish an API, and the product operates within Excel with a browser-based surface for account setup and demos. That is a deliberate scope choice and it keeps the tool simple, but it also caps the kind of embedded, headless automation larger firms sometimes want. The honest read: the value is concentrated and the trade-offs are clear. If your audit work is Excel-shaped and your bottleneck is document extraction and tie-out, Moby is a low-risk trial at a published price. If your bottleneck is