Squirrly SEO

Squirrly SEO sits in an unusual spot: it's a WordPress plugin, but the interesting parts live in the cloud. The plugin gives you the Live Assistant inside the editor and automated technical housekeeping — XML sitemaps, JSON-LD structured data, duplicate content cleanup, Open Graph tags. The cloud app gives you the AEO/GEO Audit, the Focus Pages workflow, keyword research through Briefcase, and analytics covering impressions, clicks, CTR, ranking and daily average ranking over the last 30 days, plus social shares and a Top Ranking Pages leaderboard. The AEO/GEO Audit is the piece worth paying attention to. Squirrly scores how likely a page is to be cited by AI answer engines, which is a different question from classic rank tracking and one most WordPress plugins simply don't answer yet. If you're publishing content you want surfaced in AI-generated answers, that audit is the reason to look at Squirrly specifically. Focus Pages is the other workflow that separates it from the field. Rather than dumping a list of site-wide issues on you, Squirrly turns a URL into a page-specific task list and tells you how to complete each task. Combined with the 14 Days Journey to Page 1 — a daily guided plan for newcomers — it's built for people who want to be told what to do next rather than handed a dashboard and left to it. Where it gets more complicated is ranking data. For Free and PRO, ranking data comes from Google Search Console, which shows averages rather than exact positions — and you can only check keywords that exist in GSC's database for your site. Exact, on-demand checks for any keyword come from Squirrly's private SERP Checker cloud service, which starts at the $51.20/mo Web Dev Kit with 2,000 credits per month (one credit = one ranking check), rising to 3,000 on Business. That's a meaningful jump if exact positions on a budget are what you need. The agency story is genuinely thought-through. Web Dev Kit covers 10 sites with 70 Focus Pages per account (10 per site), 300 AI keyword researches and 300 audit suite pages per month, plus per-client credit and feature allocation and co-branding. Business covers 7 sites with the same 70 Focus Pages and 300 credits of each, but 3,000 SERP Checker credits instead of 2,000. License stacking lets you raise site, Focus Page and SERP Checker limits on the paid plans. Where Squirrly doesn't fit: anyone who wants fully manual control without AI suggestions, high-volume research shops that will hit the monthly audit and keyword caps, and teams that need exact on-demand rank checks without moving to an agency-priced tier. It's also WordPress-first — the Cloud App extends keyword research and analytics beyond WordPress, but the full plugin feature set assumes a WordPress install.