SupaBook

When you're a photographer or contractor juggling a separate phone system, CRM, proposal tool, and invoicing app, SupaBook's central pitch is compelling: start the work with the call or form itself, and let the record follow through to booking and payment. The free CRM plan gives you a real taste—one user, 100 contacts, 25 active leads, and 3 invoices a month—so you can validate the flow before spending a dime. Where it bites: pricing opacity. The tier pages list Free, CRM, Suite, Voice Flex, Voice Pro, and Voice Business, but only the free tier shows a number; the rest say 'contact.' If you need to budget upfront for a phone plan, you'll have to book a demo or sit through a sales call, which annoys buyers who just want a price tag. We'd have liked to see published numbers for at least the CRM and Voice Flex tiers. The AI receptionist is the headline feature, and it's genuinely useful for missed calls—the missed-call text-back alone can recover leads that would otherwise vanish into voicemail. But don't expect a superhuman conversationalist; it's purpose-built for qualifying leads and logging details, not long advisory chats. If your business hinges on nuanced phone consultations, you'll want to set expectations or keep a human backup. Integration-wise, it connects to Stripe, Google Calendar, email, SMS, and web forms—enough for most service workflows. There's no open API or deep third-party automation, so teams that want to pipe data into a custom stack will feel boxed in. That's fine if you're a small operation that prefers a single system; it's a reason to look elsewhere if you're building a tech-heavy sales engine. Compared to Jobber or Housecall Pro, SupaBook is lighter on field-service features like scheduling and dispatch, but it's more CRM-centric and