Face Filters vs The New Black
Side-by-side comparison of features, pricing, and ratings
At a glance
| Dimension | Face Filters | The New Black |
|---|---|---|
| Primary Function | AI face filters and video effects for selfies | AI fashion design platform for apparel and accessories |
| Target User | Social media creators, selfie enthusiasts, casual mobile users | Fashion brands, startup labels, design teams |
| Key Feature | Real-time video effects, trending template library, one-tap editing | Text-to-design generation, tech pack exports, realistic virtual try-on |
| Integration/API | Social media sharing integration | API access (Business tier) |
| Output Quality | Optimized for mobile social sharing | High-resolution output suitable for production |
If you're a casual social media user wanting quick, trendy selfie effects, Face Filters is your fun, lightweight choice. But if you're a fashion brand or designer needing AI-powered concept-to-prototype tools, The New Black is purpose-built with features like tech pack exports and high-res outputs. Buyers should align their core need: entertainment vs. serious fashion design.

Face Filters is 360 Co's mobile app for one-tap AI selfie and video filters, built around whatever look is trending right now.
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AI fashion design that takes a garment from prompt to model shot, video, Shopify page and tech pack.
Visit WebsiteWhat real users say: Face Filters vs The New Black
Not marketing copy and not our opinion — a structured sweep of public discussion (reviews, forums, communities and video comments), showing what people praise and what they complain about for each tool.
Face Filters
72 mentions across 4 sources · 35% positive — critical (averaged across 4 sources)
Hacker News, YouTube, Bluesky, Lemmy
What users praise
- • One-tap application makes it easy for anyone to use.
- • Trend-driven templates keep content fresh and social-media ready.
- • Real-time video effects work without noticeable lag.
- • Wide variety of styles from retro to old money aesthetics.
What frustrates them
- • All filters are behind a subscription; no free features.
- • Community criticism over promoting unrealistic beauty standards.
- • No manual controls for advanced editing or customization.
- • Potential privacy concerns with facial data storage.
Researched Jul 24, 2026
The New Black
68 mentions across 5 sources · 18% positive — critical (averaged across 5 sources)
Hacker News, YouTube, Product Hunt, Stack Overflow, Lemmy
What users praise
- • Purpose-built for fashion: tech packs, virtual try-on, model generation.
- • Saves costs on photoshoots and technical drafting for small brands.
- • Brand DNA ensures consistency across designs.
- • Bulk generation speeds up catalog creation.
What frustrates them
- • Very little verified community feedback outside Product Hunt.
- • Not for non-fashion creative work; limited to apparel.
- • Pricing may be opaque; credits and hidden costs not clear.
- • Learning curve for tech packs and fashion-specific features.
Researched Aug 29, 2026
Who should pick which
- Social media creatorPick: Face Filters
Face Filters offers quick, trendy filters and effects ideal for engaging posts on platforms like Instagram and TikTok.
- Fashion startup founderPick: The New Black
The New Black provides text-to-design, tech packs, and high-res outputs for rapid prototyping and production readiness.
- Selfie enthusiastPick: Face Filters
Casual users seeking fun, one-tap effects will enjoy Face Filters' library of retro and seasonal packs.
- Apparel design teamPick: The New Black
Team management, custom AI models, and API access on The New Black support collaborative fashion design workflows.
- Professional photographerPick: The New Black
While not a photo editor, the high-res fashion outputs and virtual try-on aid in concept visualization for fashion shoots.
Frequently Asked Questions
Face Filters vs The New Black: which should you choose?
If you're a casual social media user wanting quick, trendy selfie effects, Face Filters is your fun, lightweight choice. But if you're a fashion brand or designer needing AI-powered concept-to-prototype tools, The New Black is purpose-built with features like tech pack exports and high-res outputs. Buyers should align their core need: entertainment vs. serious fashion design.
Are Face Filters and The New Black free?
Both offer free tiers. Face Filters is ad-supported with a premium upgrade; The New Black has a free tier with watermarked outputs and limited generations, with Pro at $19/mo.
Can I use Face Filters for professional portrait retouching?
No, Face Filters is for casual, one-tap effects; it lacks manual controls needed for professional editing.
Does The New Black generate print-ready files?
Yes, it exports high-resolution images and tech packs with measurements suitable for production (Pro plan required for high-res).
Which tool has better social media sharing integration?
Face Filters directly integrates social sharing. The New Black focuses on design export, not social posting.
Can I use The New Black for graphic design or logos?
No, it's purpose-built for fashion and accessories; not suitable for general graphic design.
Do these tools offer APIs?
Face Filters does not offer API access. The New Black provides API access only on the Business plan.
Which is better for a fashion design student?
The New Black's free tier is excellent for experimenting with AI fashion design, offering professional features at no cost for limited use.
Are there team collaboration features?
The New Black's Business plan includes team management; Face Filters is single-user only.
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Last reviewed: July 3, 2026