Formulas HQ vs Poke (Interaction Co.)

Side-by-side comparison of features, pricing, and ratings

Analysis reviewed Live tool data as of 2026-09-29
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At a glance

DimensionFormulas HQPoke (Interaction Co.)
Primary FunctionAI formula/code generator for spreadsheetsAI assistant for messaging and life automation
Key IntegrationsExcel, Google Sheets, PythonApple Messages, WhatsApp, Telegram, Gmail, Outlook, Notion, Oura
Best ForSpreadsheet users, analysts, small business ownersIndividuals wanting all-in-one assistant in messaging apps
Latest NewsNo recent newsApple Messages verified, Poke.com email, Recipes GA, Telegram support
LimitationsNo collaboration or API; no desktop appNot for teams; chat-only interface

Choose Formulas HQ if your primary need is affordable, focused AI help for Excel/Google Sheets formulas, VBA, or regex. Choose Poke if you want a conversational assistant that manages email, calendar, health data, and automations from your messaging app, and you're willing to pay $19+/mo for proactive features.

Try Formulas HQTry Poke (Interaction Co.)
Formulas HQ
Formulas HQ

Formulas HQ generates Excel and Google Sheets formulas, VBA macros, Python code, and Salesforce attribution from plain-English prompts, starting at $4.33/mo.

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Poke (Interaction Co.)
Poke (Interaction Co.)

Poke is an AI personal assistant that lives in your texts on Apple Messages, WhatsApp, Telegram and RCS

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Pricing
Freemium
Freemium
Plans
$0/mo
$4.33/mo (billed yearly)
$21.24/mo (billed yearly)
$0/mo
$19/mo
$199/mo
Popularity
1 views
7.2k views
Skill Level
Beginner-friendly
Beginner-friendly
API Available
Platforms
Web
MobileAPI
Categories
📊 Spreadsheets & Excel AI📊 Data & Analytics
⚡ Productivity🤖 AI Assistants
Features
Excel and Google Sheets formula generation from plain English
Structured output: formula, summary, steps, examples, warnings
Status badges: Ready to use / Review suggested / Action required
VBA macro generation and explanation
Google Apps Script generation and explanation
Python code generation and debugging with 20+ libraries including pandas, NumPy, scikit-learn, matplotlib, PyTorch, TensorFlow
Regular expression generation and explanation with named capture groups and lookaheads
Salesforce formula fields, validation rules, and workflow criteria generation
Salesforce Campaign Attribution with official vs. inferred attribution and gap analysis
Support for uploading up to 7 Salesforce object types
Data Wizard: CSV upload, filters, joins, and pivots
Natural language to SQL generation
In-browser CSV/SQL processing via DuckDB
AI Chat with CSV/XLSX file upload and persistent searchable history
AI-generated charts and visualizations
Chat with an AI assistant inside Apple Messages, WhatsApp, Telegram and RCS
First verified AI product on Apple Messages
Send tasks by text or voice message
Search, draft and send email with label management (Gmail, Outlook)
Schedule events and check availability from a text
Set reminders and receive proactive updates in your threads
Poke Recipes: configure integrations, build automations and share your setup
Poke Kitchen: developer recipes with custom integrations
Proactive background automations that run on your schedule
Add action items from Granola to your calendar automatically
Poke Human: real people for restaurant reservations, phone calls and ordering (Ultra)
Website building at yourname.poke.com (Ultra)
Set up a @poke.com email address for your primary account
Integrations
Notion
Oura
Gmail
Microsoft Outlook
Apple Messages
WhatsApp
Telegram
TripIt
Granola
Todoist
PostHog

What real users say: Formulas HQ vs Poke (Interaction Co.)

Not marketing copy and not our opinion — a structured sweep of public discussion (reviews, forums, communities and video comments), showing what people praise and what they complain about for each tool.

Formulas HQ

6 mentions across 2 sources · 20% positive — critical (averaged across 2 sources)

YouTube, Lemmy

What users praise

  • • Broad feature set covers Excel, Sheets, VBA, Python, and regex
  • • Natural language input lowers barrier for non-programmers
  • • Very low price at $4.33/month, affordable for individuals
  • • Local processing for sensitive uploads is a privacy plus

What frustrates them

  • • Weak community presence; few credible reviews or testimonials
  • • Recent YouTube reviews question its actual utility
  • • No native integrations with common productivity tools
  • • No collaboration features for team workflows

Researched Aug 2, 2026

Poke (Interaction Co.)

19 mentions across 1 sources · 7% positive — critical (averaged across 11 sources)

YouTube

What users praise

  • • Integrates directly into iMessage, WhatsApp, Telegram, and RCS.
  • • Handles email, calendar, reminders, and web search from chat.
  • • Verified source citations for web results increase trust.
  • • Deep integrations with Notion, Oura, Gmail, Outlook, TripIt.

What frustrates them

  • • No community feedback on Reddit, HN, or other major platforms.
  • • Premium pricing at $19-$199/month may be steep.
  • • Workflow setup (Poke Recipes) may confuse new users.
  • • Edge-case file handling like spreadsheets is unproven.

Researched Jul 17, 2026

Who should pick which

  • Spreadsheet analyst
    Pick: Formulas HQ

    Affordable specialized formula/code generation tailored to Excel, Sheets, and Python.

  • Busy professional managing multiple accounts
    Pick: Poke (Interaction Co.)

    Unifies email, calendar, health, and travel in one chat interface, with proactive automations.

  • Small business owner automating reports
    Pick: Formulas HQ

    Cheap unlimited use for generating formulas and VBA/Apps Script to save time.

  • Tech-savvy user wanting life on autopilot
    Pick: Poke (Interaction Co.)

    Ultra tier proactively manages tasks, while Recipes and integrations enable deep automation.

  • Student learning VBA or Python
    Pick: Formulas HQ

    Generates code with explanations, and the low price makes it accessible.

Frequently Asked Questions

Formulas HQ vs Poke (Interaction Co.): which should you choose?

Choose Formulas HQ if your primary need is affordable, focused AI help for Excel/Google Sheets formulas, VBA, or regex. Choose Poke if you want a conversational assistant that manages email, calendar, health data, and automations from your messaging app, and you're willing to pay $19+/mo for proactive features.

Can Poke work with Excel or Google Sheets?

No direct formula generation, but it can generate tables/charts from data or images and integrate via Notion or email.

Does Formulas HQ offer a free trial?

Yes, it has a free tier with limited generations; paid plans start at $5.99/mo.

Which messaging apps does Poke support?

Apple Messages (verified), WhatsApp, Telegram, and RCS. Telegram is excluded in Italy and Brazil.

Can Formulas HQ generate code for Python?

Yes, its Python code generator (beta) supports pandas, NumPy, scikit-learn.

Does Poke have an API for developers?

Yes, Poke Kitchen allows custom integrations and automations.

Is Formulas HQ suitable for team use?

No, it lacks collaboration features, shared workspaces, or enterprise admin controls.

Can Poke send emails on my behalf?

Yes, it integrates with Gmail and Outlook for reading, searching, drafting, and sending emails.

Which tool is cheaper?

Formulas HQ is cheaper ($5.99/mo) compared to Poke ($19-$199/mo).

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Explore each tool further

Formulas HQ
View Formulas HQ reviewFormulas HQ alternatives
Poke (Interaction Co.)
View Poke (Interaction Co.) reviewPoke (Interaction Co.) alternatives

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Last reviewed: July 3, 2026