Avina

Avina

Avina scans your total addressable market for B2B buying signals and books meetings from accounts that are actually in-market.

81/100Safe BetFree · from $259/moFreemium

Avina is worth a hard look if your outbound problem is reps working accounts that never showed a reason to buy — the signal-to-sequence loop is genuinely end-to-end, and the October credit changes in the changelog make the math less punishing. It is not cheap at $259/mo entry, so the deal size and ICP definition have to be there. Buy it for orchestration, not as a standalone visitor-reveal tool.

Verified 5d ago · liveness 81/100 · cite: rightaichoice.com/tools/avina

Best for
  • B2B sales teams that want reps working accounts showing real buying intent instead of cold lists
  • RevOps leaders consolidating intent data, enrichment and outreach into one signal-to-pipeline motion
  • ABM teams running named-account plays who need champion job-change and Tech Stack triggers
  • Companies with a defined ICP and deal sizes that justify $259/mo and up outbound spend
Not ideal for
  • B2C or consumer businesses with no account-level buying signals to monitor
  • Budget-conscious teams — the cheapest paid tier is $259/mo; the trial runs 7 days with no free plan
  • Teams that want to hand-write and hand-tune every sequence and reject automated routing
Visit Website

IntermediateConnecting the X-Ray Pixel and your CRM gets out-of-the-box signals firing the same day. Getting a custom AI signal producing clean results takes longer — expect a few days of tuning queries and ICP filters. Smaller teams typically reach first routed meeting within a week; teams on Agentcy skip the setup entirely since Avina runs the motion.WebAPI availableVerified 5d ago
Pricing
Free · from $259/mo
FreemiumFree tier4 plans5 hidden costs
Learning curve
Intermediate
Connecting the X-Ray Pixel and your CRM gets out-of-the-box signals firing the same day. Getting a custom AI signal producing clean results takes longer — expect a few days of tuning queries and ICP filters. Smaller teams typically reach first routed meeting within a week; teams on Agentcy skip the setup entirely since Avina runs the motion.
Runs on
Web
API available · 15 integrations
Who it's for
SDR team lead at a 30-person B2B SaaS companyRevOps lead consolidating intent and enrichment vendorsABM marketer running named-account plays
Live sentiment
Is Avina actually worth it?

We scan live Reddit threads, YouTube comments, X posts, G2 reviews and other communities — and hand you an honest verdict in under a minute.

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  • Real pros & cons from real users
  • Attributed quotes with receipts
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Skip it if

Skip Avina if you have no defined ICP or your TAM is small enough that 800 starter credits a month would go unused, since scoring and filtering both depend on knowing who you're targeting.

The 30-second take
Biggest gripe

Going past your monthly credit allowance means buying up or moving tier — Starter tops out at 800 credits/mo, Team at 3,000, Growth at 6,500.

Price reality

Avina sits in the mid-market intent-and-outreach bracket. Starter at $259/mo is cheaper than 6sense's enterprise-ABM contracts but well above visitor-reveal tools like RB2B. Team at $879/mo and Growth at $1,699/mo compete with paired intent + enrichment stacks. Agentcy starts at $2,999/mo, which buys a managed service rather than software. Fit depends on ICP clarity and deal size, not headcount.

In short

Avina — Avina scans your total addressable market for B2B buying signals and books meetings from accounts that are actually in-market. Best for B2B sales teams that want reps working accounts showing real buying intent instead of cold lists, RevOps leaders consolidating intent data, enrichment and outreach into one signal-to-pipeline motion, ABM teams running named-account plays who need champion job-change and Tech Stack triggers. Free to start; paid plans from $259/mo.

What's new in Avina

Checked 5 days ago

Across the latest 10 updates: 2 changelog entries and 8 community discussions.

DiscussionBlog·7 days agoNewest

Best Website Visitor Identification Tools in 2026: Person-Level vs Company-Level

Avina compares person-level vs company-level visitor identification tools, including Avina, RB2B, Warmly, Leadfeeder, Apollo, 6sense and Factors.ai.

DiscussionBlog·8 days ago

Best Intent Data Providers in 2026: What Each Type Actually Tells You

Avina breaks intent data into three flavors and compares Bombora, 6sense, Demandbase, ZoomInfo, G2 and signal-based platforms.

ChangelogChangelog·13 days ago

Avina changelog: fairer credit billing, smarter ICP grading, enrollment fixes

Company-level web visits now cost 0.5 credits; phone credits charged only when a number is found; ICP grading adds technographic signals from job postings and tech stack.

DiscussionBlog·14 days ago

AI BDR Software in 2026: What It Does, Where It Fails, and How to Choose

Avina outlines what AI BDR software automates, where it breaks, and how to evaluate vendors.

DiscussionBlog·17 days ago

AI List Building Tools in 2026: Database Filters vs. Agents That Search the Web

Avina separates AI list building tools that wrap a database from those that search the open web, and which fits a given ICP.

DiscussionBlog·19 days ago

ZoomInfo Alternatives for Niche Audiences

Avina lists five ZoomInfo alternatives for buyers that are local, owner-operated, or newly formed and outside a standard schema.

ChangelogChangelog·20 days ago

Avina changelog: per-persona contact search, manually worked signals

Contact counts and search limits per persona, per-persona contact export, and signal groups markable as manually worked so their companies stay exclusive. Contacts can re-enter the same automation.

DiscussionBlog·21 days ago

6sense Alternatives for Startups in 2026

Avina compares alternatives to 6sense for startups that cannot support enterprise ABM budgets, with pricing and tradeoffs.

DiscussionBlog·23 days ago

Best Oppora Alternatives in 2026

Avina compares competing alternatives to Oppora, covering feature differences, cost, and fit.

DiscussionBlog·26 days ago

Best GTM Orchestration Platforms in 2026

Avina compares GTM orchestration platforms on what they orchestrate, what they cost, and which teams they suit.

What people actually say about Avina — is it worth it?

We scanned public community sources for Avina on Jul 2, 2026 and could not establish that the discussion we found is about this tool rather than something else sharing its name. Our own analysis of that scan says the posts were off-subject. Rather than publish a sentiment score built on the wrong subject, we publish nothing here and re-run the scan.

Viability Score

81/100
Safe Bet

How well maintained and how widely used is Avina? Built from what the vendor actually publishes (docs, changelog, tutorials, integrations, pricing), whether the site is live, and how much real users discuss it. How we calculate this

Recent activity
90
Traction
100
Site health
95
User sentiment
50
What the vendor publishes
60

Last calculated: October 2026

How we score →

Key Features

  • AI Signals Agent builds custom buying signals from plain-language descriptions
  • Built-in signals for website visitors, job postings, hiring surges and champion moves
  • Tech Stack signals tracking renewals, churn and adoption
  • Web visitor identification via X-Ray Pixel combining RB2B, Vector and Clearbit
  • AI account scoring by signal strength, ICP fit and historical engagement
  • AI-powered ICP filtering by industry, size, geography and custom attributes
  • Waterfall enrichment with verified emails, phones, LinkedIn profiles and firmographics
  • Automated AI email sequences triggered the moment a signal fires
  • AI research agent drafts outreach by researching each account once
  • LinkedIn ad audience sync built from signal-qualified accounts
  • CRM lists and ABM segments that refresh as new intent data arrives
  • Bi-directional CRM sync with signal history on account and contact records
  • Slack alerts with signal context and enriched contact details
  • Webhooks for custom workflows and unsupported tools
  • Per-persona contact search with per-persona search limits and full persona exports

About Avina

FreemiumIntermediateAPI availableWeb

Avina is an AI agent platform for B2B sales and GTM teams that are tired of reps grinding cold lists. It continuously monitors your total addressable market across your website, CRM, LinkedIn, job boards, news, SEC filings and the open web, unifies the noise into one signal feed, and tells you which accounts are worth a call today. The promise is narrow and specific: stop guessing who might buy, start routing reps to companies that just did something that looks like buying. Four pieces do the work. The AI Signals Agent takes a plain-language description of buying behavior and builds a custom signal from it, reading context rather than matching keywords. Out-of-the-box signals cover website visitors, job postings, hiring surges, champion moves, social engagement and ad interactions with no configuration. Web visitor identification runs through the X-Ray Pixel, which combines RB2B, Vector, Clearbit and other providers behind one tag to name anonymous traffic. When a signal fires, waterfall enrichment cascades through multiple data providers for verified emails, phone numbers, LinkedIn profiles and firmographics. Then it acts. Signal-qualified accounts enroll into multi-step sequences in your engagement tool, sync into LinkedIn ad audiences, drop into CRM lists and ABM segments, or push straight to a CRM workflow. Slack alerts carry signal context plus contact details, and webhooks cover everything else. Recent changelog work made the credit model fairer (company-level web visits now cost 0.5 credits, and phone credits are charged only when a number is found), added technographic ICP grading from job postings and tech stack, plus per-persona contact search and manually worked signal groups. Compare against 6sense, which gates more behind enterprise contracts, or RB2B and Warmly, which stop at identification.

Behind the Verdict

Where Avina earns its seat is the middle of the funnel. Plenty of tools will tell you a company visited your pricing page. Far fewer will tell you that, then enrich the right contact, enroll them in a sequence, add them to a LinkedIn audience and sync the whole story back to the CRM record. If your team is stitching four vendors together to do that, Avina replaces the stitching. We'd reach for it when you have a defined ICP and a deal size that absorbs $259/mo without a second thought. The Starter tier gives you 800 credits a month, and the credit math matters: a standard signal is 1 credit, Tech Stack and custom AI signals are 2, and the first enrichment on a contact is free. The October changelog softened two corners of that model — company-level web visits dropped to 0.5 credits and phone credits only get charged when a number is actually found — which is the kind of detail most vendors quietly never fix. Where it bites: the entry price. There's a 7-day trial but no free plan, so this is a budget decision, not a test drive. Teams that want to hand-write and hand-tune every sequence will fight the automated routing. And if you can't name your ICP, the filtering and scoring have nothing to work from — the platform assumes you already know who you're selling to. Closest alternatives split two ways. Enterprise ABM platforms like 6sense and Demandbase carry heavier contracts and more restrictive gating; visitor-reveal tools like RB2B and Warmly are cheaper but stop at identification. Avina sits deliberately between them, and the Agentcy tier at $2,999/mo signals they'll run the whole motion for you if you'd rather not staff it. The most recent releases point at teams scaling signal volume, not teams testing the water. Per-persona contact search with export limits,

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Real-world workflow fit

Concrete scenarios for the personas Avina actually fits — and what changes day-one when you adopt it.

SDR team lead at a 30-person B2B SaaS company

You connect your website, CRM and LinkedIn, and let the out-of-the-box signals run. A target account visits your pricing page, Avina identifies the visitor through the X-Ray Pixel, enriches the contact, and drops a Slack alert with context.

Outcome: Reps open the day with a list of accounts that acted yesterday, not a cold list, and follow-up happens in seconds rather than days.

RevOps lead consolidating intent and enrichment vendors

You replace a separate intent tool plus a separate enrichment tool by routing everything through Avina's waterfall enrichment and CRM sync. Signal-qualified accounts sync into Salesforce lists and ABM segments as the data refreshes.

Outcome: One signal feed, one enrichment cascade, one CRM sync — fewer vendors to reconcile and a cleaner attribution story for pipeline.

ABM marketer running named-account plays

You build LinkedIn ad audiences from signal-qualified accounts and mark high-touch accounts as manually worked so they stay exclusive to one signal group.

Outcome: Ads reach accounts showing intent rather than a broad firmographic filter, and your named-account list doesn't get diluted across signals.

Use Cases

Limitations

  • Credit-based pricing means each standard signal costs 1 credit, while Tech Stack and Custom AI signals cost 2 credits each, and additional enrichment attempts beyond the first cost 1 credit.
  • Self-serve plans provide up to 800 credits/mo (Starter, $259/mo), up to 3,000 (Team, $879/mo), or up to 6,500 (Growth, $1,699/mo), with a 7-day free trial but no permanent free tier.
  • Agentcy is a fully managed, done-for-you plan starting at $2,999/mo, which is a service commitment rather than a self-serve option.

as of 2026-10-03

Verification history

We have re-verified Avina 9 times since . Each pass re-reads the vendor's own pages and re-checks every listed field against that evidence; passes where nothing had changed are marked as such.

  1. — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
  2. — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
  3. — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
  4. — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
  5. — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
  6. — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it

Showing the 6 most recent of 9 verification passes.

Free to cite with attribution — this page re-verifies continuously.

12-month cost

Project the real annual outlay, including the implied monthly cost when only an annual tier is published.

Annual total
$3,108
Over 12 months
Effective monthly
$259
Billed monthly

Vendor list price only. Add-on usage, seat overages, and contract minimums are surfaced under Hidden costs & gotchas.

Plans compared

For each published Avina tier: who it actually fits, and what it adds vs. the previous tier. Cross-reference the cost calculator above for projected annual outlay.

Starter

$259/mo

Ideal for

Solo founder or single rep testing whether buying signals produce meetings, with under 800 standard signals a month.

What this tier adds

Starting tier: 800 credits/mo, 2 platform integrations, signals and AI research with drafting.

Team

$879/mo

Ideal for

Small B2B sales team of 2-10 reps that needs CRM sync, Tech Stack signals and Slack alerts.

What this tier adds

Adds 3,000 credits/mo, AI Outbound sequences, Tech Stack signals, CRM sync and automations, unlimited integrations.

Growth

$1,699/mo

Ideal for

Scaling team running ABM plays with 6,500 signals a month across a broad ICP.

What this tier adds

Adds 6,500 credits/mo, AI account scoring, AI ICP filtering, and pre/post-meeting account briefs.

Agentcy

Starting at $2,999/mo

Ideal for

Company that would rather buy an outcome than run the tool — wants Avina's team to own the signal-to-pipeline motion.

What this tier adds

Fully managed service starting at $2,999/mo: done-for-you signal strategy, managed AI outbound, dedicated GTM strategist, enterprise security.

Hidden costs & gotchas

What the public pricing page doesn't put in bold. Captured from pricing-page footnotes, contract terms, and recurring complaints.

  • Going past your monthly credit allowance means buying up or moving tier — Starter tops out at 800 credits/mo, Team at 3,000, Growth at 6,500.
  • Tech Stack and Custom AI signals cost 2 credits each rather than 1, so a heavy custom-signal motion burns through your allowance twice as fast.
  • Only the first enrichment attempt on a contact is included — every additional attempt on the same contact costs 1 credit.
  • Starter caps you at 2 platform integrations, so adding a third tool (say Slack plus Salesforce plus Outreach) pushes you to Team at $879/mo.
  • Manually worked signal groups keep companies exclusive, which is useful but means those accounts consume signal capacity without producing routed leads.

Where the pricing makes sense

The company stage and team size where Avina's pricing actually pencils out — and where peers do it cheaper.

Avina sits in the mid-market intent-and-outreach bracket. Starter at $259/mo is cheaper than 6sense's enterprise-ABM contracts but well above visitor-reveal tools like RB2B. Team at $879/mo and Growth at $1,699/mo compete with paired intent + enrichment stacks. Agentcy starts at $2,999/mo, which buys a managed service rather than software. Fit depends on ICP clarity and deal size, not headcount.

Setup time & first value

How long it actually takes to get something useful out of Avina — broken out by persona, not the marketing-page minute.

Connecting the X-Ray Pixel and your CRM gets out-of-the-box signals firing the same day. Getting a custom AI signal producing clean results takes longer — expect a few days of tuning queries and ICP filters. Smaller teams typically reach first routed meeting within a week; teams on Agentcy skip the setup entirely since Avina runs the motion.

Switching to or from Avina

How to bring data in from common predecessors and how to get it back out — written for the switcher, not the buyer.

Migrating in
  • →From RB2B or Vector: keep those providers running through Avina's X-Ray Pixel, which combines them behind a single pixel.
  • →From 6sense: rebuild ICP filters and signal definitions in Avina, then route signal-qualified accounts to your existing sequences.
  • →From a standalone enrichment vendor: replace the tool with Avina's waterfall enrichment cascade and CRM sync.
  • →From an SDR-only cold outbound motion: run Avina signals in parallel for one quarter, then retire the coldest list segment.
Migrating out
  • ↗To Apollo or Outreach: export signal-qualified accounts and push them into your engagement tool's native lists.
  • ↗To Clay or a data-warehouse enrichment stack: push signal data via webhooks into your own pipeline.
  • ↗To 6sense for enterprise ABM: export accounts and rebuild signals in the ABM platform.

Integrations

SalesforceHubSpotMicrosoft Dynamics 365AttioCloseOutreachSalesLoftApolloInstantlyReply.ioLemlistMarketoPardotSalesforce Marketing CloudIterable

Resources & Guides

Tutorials & Learning

YouTube returned 3 videos for “Avina”, and we withheld 3: 3 could not be judged, because “Avina” is a single word that other videos use for other things. We are showing none, because we could not prove any of them are about Avina.

Tools that pair well with Avina

Common stack mates teams adopt alongside Avina, with the specific reason each pairing earns its keep.

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