Ocoya
Ocoya is AI social media management that writes, designs and schedules months of posts across every major network — and can be driven by Claude, ChatGPT or n8n.
Ocoya makes sense if the bottleneck is producing content, not measuring it. The brand-kit-to-scheduled-post pipeline and the MCP/API surface are things most schedulers still treat as add-ons, and $29/month for Starter — or roughly $24/month equivalent on the yearly plan, which gives two months free — undercuts an agency retainer by two orders of magnitude. The credit meter is the real constraint: 300 credits on Starter buys less AI generation than a busy solo brand will want. Go to Hootsuite or Buffer if you need deep attribution reporting and client-ready dashboards, or to Later if visual-first planning is the whole job.
Verified 7d ago · liveness 84/100 · cite: rightaichoice.com/tools/ocoya
- Small brands and solo creators who need months of on-brand content without a designer or copywriter
- Lean marketing teams running several brands on one shared credit pool and calendar
- Developers embedding AI social publishing into their own product via the REST API
- Teams already working inside Claude, ChatGPT or n8n who want their assistant to publish directly
- Teams that need deep attribution reporting or client-ready analytics dashboards
- Enterprises with strict multi-level approval chains and granular role permissions
- Brands posting heavy video volumes on Starter, since 300 credits are shared and visual generation draws from them
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Skip Ocoya if you need multi-touch attribution reporting, white-label client dashboards or layered approval permissions — and if your output is video-heavy, because Starter's 300 shared monthly credits are consumed by AI visuals faster than by scheduling.
AI image, carousel and short-video generation all draw from the same credit pool that powers captions, so a visual-heavy month can exhaust 300 Starter credits long before you hit the 5-profile limit.
Starter at $29/month (1 user, 5 profiles, 300 credits) sits at the low end of paid social schedulers — well under Hootsuite's comparable tier and roughly level with Buffer's entry plans, while including AI generation those tools charge separately for. Team at $79/month and Agency at $199/month scale users, profiles and credits rather than features, so the jump is about volume, not unlocked capability. Yearly billing gives two months free, bringing Starter to roughly $24/month equivalent. Above
In short
Ocoya — Ocoya is AI social media management that writes, designs and schedules months of posts across every major network — and can be driven by Claude, ChatGPT or n8n. Best for Small brands and solo creators who need months of on-brand content without a designer or copywriter, Lean marketing teams running several brands on one shared credit pool and calendar, Developers embedding AI social publishing into their own product via the REST API. Plans from $29/mo.
What's new in Ocoya
Checked 7 days agoAcross the latest 4 updates: 4 news mentions.
Business to Business Social Media Strategy That Drives Leads
Ocoya published a guide on building a B2B social media strategy aimed at generating qualified leads and finding measurable growth channels.
How to Promote on Facebook Marketplace Effectively
A guide covering tactics for promoting listings on Facebook Marketplace to increase visibility and sales.
How to Promote on TikTok for Viral Growth
Ocoya outlines TikTok promotion tactics aimed at reach and engagement, relevant to users scheduling short-form video through the platform.
B2B and B2C Social Media Marketing
A comparison piece on how B2B and B2C social media marketing approaches differ, published on the Ocoya blog.
What people actually say about Ocoya — is it worth it?
We ran a structured research pass across product reviews, community discussions, and post-purchase forum threads to surface the patterns vendors won't publish themselves. Below: the recurring strengths, the hidden costs people mention most, and the cohort that consistently regrets adopting this tool.
20 mentions across 2 sources (YouTube, Lemmy) · researched Jul 30, 2026.
Average across the 2 sources that answered — each source counts once, not each post.
- +AI agent templates for automated captions and hashtags save time.
- +Multi-channel scheduling with 30+ integrations covers major platforms.
- +Post recycling feature reuses old content to extend reach.
- +Bulk scheduling allows uploading multiple posts at once.
- +Multi-level approvals suitable for agency-client workflows.
- −Almost no user reviews or testimonials available to verify claims.
- −TikTok and video scheduling still in beta, limiting content types.
- −Carousel support for Instagram not confirmed by users.
- −Squarespace integration missing, requested but not scheduled.
- −Support team does not respond to questions on videos.
- • No hidden costs reported, but some AI features may have usage limits not explicitly stated.
Viability Score
How well maintained and how widely used is Ocoya? Built from what the vendor actually publishes (docs, changelog, tutorials, integrations, pricing), whether the site is live, and how much real users discuss it. How we calculate this
Last calculated: October 2026
How we score →Key Features
- AI generation of complete posts — caption, visual and hashtags together
- Brand kit built from a one-sentence brand description (voice, colours, audience)
- AI image, carousel and short video generation from a prompt
- One prompt turned into a full multi-post campaign
- Auto-scheduling that picks best times and fills the calendar
- Content calendar with drag-to-reschedule
- Caption translation into 37 languages
- Publishing to Facebook Business Pages, Instagram Feed/Reels/Stories, X threads, LinkedIn profiles and Pages
- LinkedIn PDF carousel publishing
- Social Inbox for every DM, comment and mention
- Visual workflow automation with triggers and actions
- Product-published trigger that turns new WooCommerce items into scheduled posts
- REST API for embedding social publishing into your own product
- MCP server so Claude, ChatGPT, Cursor, Copilot, Gemini, Perplexity, Raycast or n8n can run publishing
- Design Studio in-house editor for post assets
About Ocoya
Ocoya is a social media publishing platform where AI does the heavy lifting: you describe your brand once, then describe a post (or drop a link, or name a goal), and it generates the caption, visual and hashtags in one pass. The pitch is pointed at freelancers, small brands and lean marketing teams who would otherwise pay an agency retainer to keep the feed warm. The core loop is four steps. Ocoya builds a brand kit from a one-line description — voice, colours, audience — and every generated asset is written against it. From there it produces full ready-to-publish posts rather than bare captions, generates images, carousels and short video from a prompt, translates copy into 37 languages, and auto-picks posting times on a shared calendar you can drag to reschedule. Visual workflows with triggers and actions let a WooCommerce product publish become a scheduled post without anyone touching the calendar. What separates it from a standard scheduler is how callable it is. The same engine powers both the app and a REST API, and Ocoya exposes an MCP server so Claude, ChatGPT, Cursor, Copilot, Gemini, Perplexity, Raycast or n8n can create, design and schedule using authenticated tools rather than copy-paste. Publishing covers Facebook Business Pages, Instagram Feed/Reels/Stories, X (including full threads), LinkedIn profiles, Pages and PDF carousels, Pinterest, Bluesky, Threads, YouTube Shorts, Google Business, TikTok, Telegram, Slack, Discord, Mastodon, Dribbble, Kick, Twitch, Whop, DEV.to, WordPress, Tumblr, WooCommerce and a custom endpoint you own. A Social Inbox collects every DM, comment and mention, and Bio pages give each profile a link-in-bio page. Pricing runs Starter at $29/month for 1 user, 5 profiles and 300 credits; Team at $79/month for 5 users, 20 profiles and 1,500 shared credits; Agency at $199/month for 20 users, 100 profiles and 5,000 shared credits. Each plan carries a 7-day free trial and a yearly option worth two months free. Against Hootsuite and Buffer, Ocoya is lighter on reporting depth but far cheaper than the $2,500–$5,000 monthly agency retainer it is explicitly positioned to replace.
Behind the Verdict
Ocoya's clearest differentiator is that the same engine serves a human clicking in the calendar and an AI agent calling the API. That matters in practice: if you already live in Claude, ChatGPT, Cursor or n8n, you can install the Ocoya MCP server, authenticate, and have your assistant schedule three posts without opening a browser tab. Almost no competing scheduler in this price band offers that, and it makes Ocoya a genuinely better fit for developer-adjacent teams than its small-brand marketing suggests. The content pipeline is coherent rather than bolted together. Step one is a one-sentence brand description that produces a brand kit (voice, colours, audience), and every subsequent caption and visual is generated against it — so week twelve still sounds like you, not like a generic model. Step two accepts a prompt, a link, or a chosen goal. Step three returns caption, visual and hashtags with variants. Step four queues everything at auto-picked best times, with drag-to-reschedule. One idea can also be expanded into a full multi-post campaign from a single prompt, which is the feature most likely to actually save a lean team a working day per week. Where it is thin is measurement and governance. The scrape shows analytics that track impressions and performance trends, but nothing resembling attribution modelling, multi-touch reporting, or the client-ready white-label dashboards agencies buy Hootsuite for. Similarly, the plan structure is flat — 1, 5 or 20 users — with no visible approval chains or granular role permissions, so a regulated or multi-tier-review organisation will feel the gap. Credits are shared across a team and drawn on by image and video generation, which means a brand posting heavy video can burn a 1,500-credit Team pool faster than the profile count suggests. The honest read: Ocoya is a production machine, not a reporting suite. If your problem is that the calendar is empty and nobody has time to fill it, this does the job cheaply and the API/MCP layer future-proofs you. If your problem is proving ROI to a client board, look at Hootsuite or Sprout Social and pay accordingly.
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Real-world workflow fit
Concrete scenarios for the personas Ocoya actually fits — and what changes day-one when you adopt it.
Writes a one-sentence brand description to build the brand kit, then prompts 'a week of tips for our coffee brand', reviews the generated captions, images and hashtags with variants, and lets Ocoya auto-pick best times to fill the calendar for the week.
Outcome: A full week of on-brand posts queued in a single sitting on the $29/month Starter plan, without hiring a designer or copywriter.
Keeps each brand in its own workspace on the $79/month Team plan, shares a 1,500-credit pool across five users, and wires a WooCommerce product-published trigger so new items become scheduled posts automatically while the Social Inbox collects DMs and comments for AI-drafted replies.
Outcome: Three feeds stay active through product launches without anyone manually building posts, and inbound messages get answered same-day from one inbox.
Calls the Ocoya REST API from their own product to create and schedule posts, or installs the MCP server so Claude and n8n agents can schedule directly with authenticated tools.
Outcome: Social publishing ships inside their app in days rather than months, using the same engine that powers Ocoya's own calendar.
Use Cases
- Auto-publish new blog posts to social channels via RSS or WordPress scheduling
- Trigger promotional DMs with comment-to-DM keywords
- Schedule product announcements straight from your WooCommerce catalog
- Engage customers 24/7 with an AI DM chatbot and drafted replies
- Create multilingual content for global audiences with 37-language caption translation
- Manage multiple client brands in separate workspaces under one Agency plan
- Have Claude, ChatGPT or n8n schedule posts directly through the MCP server
- Build social publishing into your own product with the REST API
Models Under the Hood
as of 2026-09-15
Limitations
- Credits are the binding constraint rather than profile count.
- Starter gives 1 user, 5 social profiles and 300 credits per month; Team gives 5 users, 20 profiles and 1,500 shared credits; Agency gives 20 users, 100 profiles and 5,000 credits.
- Because AI image, carousel and short-video generation all draw from that same pool, a brand leaning on visuals can exhaust its credits well before it runs out of scheduling slots — and the Team and Agency pools are shared across users.
- Seat structure is flat (1, 5, 20), with no visible approval chains or granular role permissions, so multi-tier review workflows are not supported.
- Analytics track impressions and performance trends but the platform is not built around attribution reporting, so proving channel ROI requires a separate tool.
- In-house design work is expected to go through the Design Studio editor rather than a full external design suite.
as of 2026-09-30
Verification history
We have re-verified Ocoya 20 times since . Each pass re-reads the vendor's own pages and re-checks every listed field against that evidence; passes where nothing had changed are marked as such.
- — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
- — re-checked, vendor evidence unchanged
- — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
- — re-checked, vendor evidence unchanged
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Showing the 6 most recent of 20 verification passes.
Free to cite with attribution — this page re-verifies continuously.
12-month cost
Project the real annual outlay, including the implied monthly cost when only an annual tier is published.
Vendor list price only. Add-on usage, seat overages, and contract minimums are surfaced under Hidden costs & gotchas.
Plans compared
For each published Ocoya tier: who it actually fits, and what it adds vs. the previous tier. Cross-reference the cost calculator above for projected annual outlay.
Starter
$29/mo billed monthly
Ideal for
Solo creator or single-brand owner publishing to a handful of networks who wants AI captions and visuals without hiring help
What this tier adds
Starting tier: 1 user, 5 social profiles and 300 credits per month at $29/month, with a 7-day free trial
Team
$79/mo billed monthly
Ideal for
Growing marketing team managing two or three brands that needs shared review and automation across more profiles
What this tier adds
Adds three seats, 15 more social profiles and a 1,500-credit shared pool versus Starter, plus multi-brand management and workflow triggers at $79/month
Agency
$199/mo billed monthly
Ideal for
Agency running many client brands under one roof, or a large in-house team managing a broad profile estate
What this tier adds
Adds 15 more seats, 80 more profiles and a 5,000-credit shared pool versus Team, with credits refreshing monthly and the ability to scale users and profiles at $199/month
Custom
Custom
Ideal for
Large businesses whose user counts, profile volumes or credit needs exceed the published Agency ceiling
What this tier adds
Beyond the fixed Agency tier: custom user and profile limits and custom credit volume, scoped with sales
Where the pricing makes sense
The company stage and team size where Ocoya's pricing actually pencils out — and where peers do it cheaper.
Starter at $29/month (1 user, 5 profiles, 300 credits) sits at the low end of paid social schedulers — well under Hootsuite's comparable tier and roughly level with Buffer's entry plans, while including AI generation those tools charge separately for. Team at $79/month and Agency at $199/month scale users, profiles and credits rather than features, so the jump is about volume, not unlocked capability. Yearly billing gives two months free, bringing Starter to roughly $24/month equivalent. Above
Setup time & first value
How long it actually takes to get something useful out of Ocoya — broken out by persona, not the marketing-page minute.
Solo creator: roughly 15–30 minutes to connect social accounts, write the one-line brand description and generate a first batch of posts before scheduling. Lean team: about an hour to set up workspaces for each brand, invite users and confirm the shared credit pool. Developer: plan on an afternoon if you are wiring the REST API, or under 30 minutes to authenticate the MCP server in Claude or n8n
Switching to or from Ocoya
How to bring data in from common predecessors and how to get it back out — written for the switcher, not the buyer.
- →From Buffer: export your queued posts as CSV, reconnect the same social profiles in Ocoya, then rebuild recurring cadence as workflow triggers rather than a fixed queue.
- →From Hootsuite: reconnect each network under Ocoya's Publishing tab — profile limits are 5/20/100 by tier — and move evergreen campaigns into a saved prompt plus campaign so one idea regenerates the series.
- →From a manual spreadsheet: paste your content themes into the brand kit description so every generated caption inherits the same voice, then let auto-scheduling assign the best times.
- →From Later or Planable: rebuild visual-first plans in the Design Studio editor, since Ocoya generates the asset rather than only scheduling one you upload.
- ↗To Buffer: export your Ocoya calendar entries before the subscription lapses, since scheduled posts do not transfer and must be recreated against reconnected profiles.
- ↗To Hootsuite: expect to rebuild automation logic — Ocoya workflows with triggers and actions have no direct equivalent import path.
- ↗To Sprout Social: keep Ocoya running through the overlap month so your calendar does not go dark while analytics and approval workflows are configured.
- ↗To an agency: hand over the brand kit description as the voice brief, since it encodes the tone every generated post was written against.
Integrations
Resources & Guides
Tutorials & Learning
YouTube returned 6 videos for “Ocoya”, and we withheld 6: 6 could not be judged, because “Ocoya” is a single word that other videos use for other things. We are showing none, because we could not prove any of them are about Ocoya.
Official links
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