Peec AI

Peec AI is a specialized analytics platform that helps marketing teams track, measure, and improve how their brands appear in generative AI search engines like ChatGPT, Perplexity, Gemini, Microsoft Copilot, and AI Overviews. Instead of relying on traditional SEO signals, Peec AI monitors AI-generated responses to show you your brand's visibility (share of chats mentioning you), position (ranking within answers), and sentiment (positive, neutral, or negative). It's built for SEO managers, content marketers, and agencies who need concrete data on AI search performance. The platform works by letting you create and organize custom prompts, then tracking responses across multiple AI models and countries. You get aggregated dashboards, a searchable Chats table with geographic filters, and competitor benchmarking. Recently, Peec AI launched AI Shopping Analytics, which tracks SKU-level product visibility in ChatGPT shopping answers—showing metrics like win rate, mentioned price, and attribute comparisons. This is a first-of-its-kind feature for e-commerce brands. Peec AI also offers strategy recommendations based on your data, AI-suggested prompts, and analysis of which sources (like Reddit or review sites) are cited most often. It integrates with Looker Studio for custom reporting, supports API access, and now offers MCP (Model Context Protocol) integration for programmatic workflows. Over 2,500 marketing teams use Peec AI, and its changelog shows frequent updates—including geographic filtering in the Chats table and new model support. Compared to social listening tools like Brand24 or Mention, Peec AI is purpose-built for AI-generated search. It understands that AI responses are conversational, citations matter, and sentiment is algorithmic—not user-generated. If your job depends on how ChatGPT or Perplexity talks about your brand, Peec AI is the most focused tool available.