Reap
AI video editor for clipping, captioning, dubbing in 100+ languages with API automation
A strong unified pipeline for video repurposing, localization, and publishing. The API inclusion at $9.99/mo and romanized script support are standout differentiators. However, if you only need basic clipping without dubbing or automation, simpler free tools may suffice.
- Content creators repurposing long videos into platform-optimized shorts with captions and dubbing
- Agencies managing multi-client video localization and publishing at scale
- Developers automating video clipping and translation via API, CLI, or MCP
- Global businesses localizing video into 100+ languages including romanized scripts
- Users who only need basic trimming and captioning without automation or API
- Creators on a tight budget—entry paid plan starts at $9.99/mo with limited free tier
- Those requiring offline video editing capabilities
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Skip Reap if you only need basic video trimming and captioning without automation, API, or dubbing—simpler tools like Kapwing may be cheaper.
Annual billing: Creator $119.88/yr (vs $289/mo monthly), Studio $348/yr (vs $600/mo monthly)—monthly is much pricier
Reap's pricing fits creator and agency teams doing regular video repurposing and localization. The free tier is a thin taste; the $9.99/month Creator plan unlocks meaningful features including API. Compared to OpusClip (Pro $19/mo), Reap includes dubbing and romanized scripts. Compared to Descript (Pro $24/mo), Reap is cheaper and more automation-focused. Enterprise is custom; no public overage rates.
In short
Reap — AI video editor for clipping, captioning, dubbing in 100+ languages with API automation. Best for Content creators repurposing long videos into platform-optimized shorts with captions and dubbing, Agencies managing multi-client video localization and publishing at scale, Developers automating video clipping and translation via API, CLI, or MCP. Free to start; paid plans from $9.99119/mo.
Viability Score
How likely is Reap to still be operational in 12 months? Based on 4 signals — momentum (how recently it shipped), wrapper dependency, revenue model, and web presence.
Last calculated: July 2026
How we score →Key Features
- Prompt-first AI clipping by intent or topic
- 50+ animated caption presets with customization
- AI dubbing in 80+ languages with natural intonation
- Subtitle translation in 100+ languages
- Romanized script support (Hinglish, Arabizi, Urdu, etc.)
- Speaker detection & auto reframing
- Multi-video merge from different sources (beta)
- Text-based video editing by transcript
- AI B-roll insertion from stock library
- Brand templates for fonts, colors, intros/outros
- Social media scheduler with one-click publishing
- REST API, CLI, and MCP access
- Multi-signal virality scoring
- MCP integration with Claude and ChatGPT
- Import from YouTube, Twitch, Vimeo, Twitter/X
About Reap
Reap is an AI-powered video editor that transforms long videos, webinars, and interviews into short-form clips with animated captions, dubbed audio, and translated subtitles. It serves creators, agencies, and developers who need to repurpose, localize, and automate video content at scale. The platform supports prompt-first AI clipping, 50+ animated caption presets, speaker detection with auto reframing, and multi-video merge—all accessible via web app, REST API, CLI, and MCP. Every paid plan includes API access from $9.99/month, making automation available even to solopreneurs. Unlike alternatives like OpusClip, Reap offers AI dubbing in 80+ languages, subtitle translation in 100+ languages including romanized scripts (Hinglish, Arabizi, Urdu), and MCP integration with AI assistants like Claude and ChatGPT. It also provides one-click publishing to TikTok, Instagram Reels, YouTube Shorts, LinkedIn, X, and Facebook, plus a built-in content calendar scheduler. For teams, it includes collaborative workspaces, brand templates, and role-based access. Positioning itself as a full pipeline tool—not just a clipper—Reap combines editing, localization, and distribution in one platform, with pricing starting free (watermarked 720p exports) and scaling up to enterprise custom plans.
Behind the Verdict
Reap is best for content creators, agencies, and developers who regularly produce short-form clips from long-form video and need to localize across multiple languages. The prompt-first clipping is genuinely useful—you can ask for 'all product mentions' or 'hot takes' and get relevant clips, unlike tools that rely solely on generic highlights. The dubbing in 80+ languages with natural intonation is a major time-saver for global teams. Where Reap falls short: the free tier is very limited (1 hour/month watermarked exports, 7-day project expiry), and the entry paid plan at $9.99/mo (annual) still caps clipping at 10 hours/month. If your workflow is simple—just trim and add static captions—you might be overpaying compared to CapCut or even free options. Compared to OpusClip, Reap wins on language support and API accessibility; OpusClip's free tier is more generous but lacks dubbing and API at low tiers. Real-world caveat: while the interface is fast, the AI-generated clips sometimes miss context, so you'll still do manual curation. The MCP integration with Claude/ChatGPT is neat for developers but niche—most users won't need it. For teams, the Studio plan at $29/mo (annual) gives good value with 20 hours of clipping and 3 team seats. Overall, if your goal is to turn a single video into dozens of localized, captioned clips ready to publish across platforms, Reap is one of the most complete packages at this price point.
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Real-world workflow fit
Concrete scenarios for the personas Reap actually fits — and what changes day-one when you adopt it.
Weekly podcast: upload 1-hour episode, use prompt-first clipping to extract 'hot takes' and 'guest quotes', apply animated captions, auto-reframe for vertical, schedule to TikTok and Reels via one-click publishing.
Outcome: 10 ready-to-post clips generated in 15 minutes, consistent branding, published across platforms with captions.
Manage 3 clients: each client provides product demos in English. Use Reap to translate and dub into Spanish, French, and Hindi (with romanized subtitles). Create branded templates per client. Auto-schedule posts via content calendar.
Outcome: Localized video assets for each client in 2 hours, consistent brand identity, automated publishing.
Build a pipeline: use Reap API to fetch webinar recordings from YouTube, prompt-clip into 30-60s shorts, apply captions, dub to 5 languages, and push to social media via webhooks.
Outcome: Fully automated video repurposing pipeline, outputting localized clips daily with zero manual intervention.
Use Cases
- Clip a 1-hour webinar into 10 TikTok-ready short clips with animated captions
- Translate and dub a product demo into 5 languages for global marketing
- Automate daily podcast clip generation via API and publish to social platforms
- Merge highlights from multiple video sources into a single social reel
- Generate romanized Hinglish subtitles for an English interview targeting Indian audiences
- Repurpose a live stream into platform-specific formats (9:16, 16:9, 1:1) without manual editing
- Create trailers and promos from long videos using prompt-based clipping
Models Under the Hood
as of 2026-07-05
Limitations
- The free tier limits clipping to 1 hour/month, watermarked 720p exports, and 7-day project expiry.
- API access is gated behind paid plans.
- AI dubbing hours are limited to 2/month on Creator and 5/month on Studio.
- Voice cloning is listed as 'coming soon' and not yet available.
as of 2026-06-25
12-month cost
Project the real annual outlay, including the implied monthly cost when only an annual tier is published.
Vendor list price only. Add-on usage, seat overages, and contract minimums are surfaced under Hidden costs & gotchas.
Plans compared
For each published Reap tier: who it actually fits, and what it adds vs. the previous tier. Cross-reference the cost calculator above for projected annual outlay.
Free
$0/mo
Ideal for
Casual creators testing Reap with low-volume needs, under 1 hour of source video per month
What this tier adds
Free tier: watermarked 720p exports, 7-day project expiry, no API access
Creator (Annual)
$9.99/mo ($119.88/yr)
Creator (Monthly)
$24/mo
Studio (Annual)
$29/mo ($348/yr)
Studio (Monthly)
$50/mo
Enterprise
Custom
Ideal for
Large organizations with custom needs, unlimited team members, and dedicated account management
What this tier adds
Custom tier: unlimited team members, custom quotas, SSO, dedicated account manager, custom integrations
Where the pricing makes sense
The company stage and team size where Reap's pricing actually pencils out — and where peers do it cheaper.
Reap's pricing fits creator and agency teams doing regular video repurposing and localization. The free tier is a thin taste; the $9.99/month Creator plan unlocks meaningful features including API. Compared to OpusClip (Pro $19/mo), Reap includes dubbing and romanized scripts. Compared to Descript (Pro $24/mo), Reap is cheaper and more automation-focused. Enterprise is custom; no public overage rates.
Setup time & first value
How long it actually takes to get something useful out of Reap — broken out by persona, not the marketing-page minute.
For individual creators: less than 10 minutes to sign up, upload a video, and generate first clips using default settings. API setup: 15-30 minutes for developers to read docs, get API key, and run first endpoint. Team workspace setup: 20 minutes to configure brand templates and invite members. MCP integration with Claude/ChatGPT: ~1 hour for custom agent setup.
Switching to or from Reap
How to bring data in from common predecessors and how to get it back out — written for the switcher, not the buyer.
- →From OpusClip: export projects as video files, upload to Reap; API users can switch endpoints
- →From Descript: export timeline as video file, import into Reap for clipping/dubbing; transcript can be uploaded separately
- →From manual editing: import final long video into Reap for clipping and captioning; no need to re-edit originals
- →From Kapwing: export video with captions burned-in, upload to Reap; or use API to reprocess
- ↗To OpusClip: export clips as MP4, upload to OpusClip; API metadata may not transfer
- ↗To Descript: export transcript SRT/VTT, export video, re-edit manually in Descript
- ↗To manual editor (Premiere/DaVinci): export final clips as MP4 with captions; no direct project export
Integrations
Resources & Guides
Official links
Tools that pair well with Reap
Common stack mates teams adopt alongside Reap, with the specific reason each pairing earns its keep.
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