Crisp

Crisp

AI customer support platform with Hugo AI agent that automates 50% of inquiries.

95/100Safe BetFree · from $45/moFreemium

Crisp's flat pricing and no-code AI agent make it a compelling choice for SMBs, but enterprises will miss advanced ticketing and phone support. The recent updates add polish, but it's best for teams that want a simple, all-in-one solution without per-agent costs.

Verified 18d ago · liveness 95/100 · cite: rightaichoice.com/tools/crisp

Best for
  • Startups and SMBs wanting all-in-one AI support with flat pricing
  • Teams needing no-code AI agents to automate 50%+ of inquiries
  • Companies consolidating web chat, social messaging, and email
  • Support teams building custom AI agents via API/SDK
Not ideal for
  • Enterprises requiring advanced ticketing, SLAs, and security certs
  • Teams needing deep Salesforce or Zendesk-native integrations
  • Companies that prefer dedicated phone support channel
Visit Website

Beginner-friendlyGetting started takes under 10 minutes: sign up, add chat widget to your website via a snippet, connect email and social channels. Training Hugo on your website is automatic; adding PDFs takes minutes. First AI workflow can be built in 30 minutes using templates. Full setup including knowledge base and CRM configuration can be done in a few hours.Web · Mobile · APIAPI available3.0k viewsVerified 18d ago
Pricing
Free · from $45/mo
FreemiumFree tier5 plans4 hidden costs
Learning curve
Beginner-friendly
Getting started takes under 10 minutes: sign up, add chat widget to your website via a snippet, connect email and social channels. Training Hugo on your website is automatic; adding PDFs takes minutes. First AI workflow can be built in 30 minutes using templates. Full setup including knowledge base and CRM configuration can be done in a few hours.
Runs on
WebMobileAPI
API available · 14 integrations
Who it's for
E-commerce ownerSaaS support managerSmall business owner
Live sentiment
Is Crisp actually worth it?

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Skip it if

Skip Crisp if you need phone support, advanced ticketing with SLAs, or deep integration with Zendesk or Salesforce.

The 30-second take
Biggest gripe

AI credits are limited per plan: $5 on Mini, $25 on Essentials, $75 on Plus; additional credits likely cost extra (not specified).

Price reality

Crisp's flat per-workspace pricing is very competitive for SMBs. Free plan is limited but functional. Mini ($45/mo) and Essentials ($95/mo) offer good value for small teams. Plus ($295/mo) is expensive but includes advanced features. Cheaper than Intercom, but feature set is thinner. Best for startups and small teams that want a simple, all-in-one platform without per-seat scaling costs.

In short

Crisp — AI customer support platform with Hugo AI agent that automates 50% of inquiries. Best for Startups and SMBs wanting all-in-one AI support with flat pricing, Teams needing no-code AI agents to automate 50%+ of inquiries, Companies consolidating web chat, social messaging, and email. Free to start; paid plans from $45/mo.

What's new in Crisp

Checked 17 days ago

Across the latest 10 updates: 8 feature updates and 2 changelog entries.

Viability Score

95/100
Safe Bet

How likely is Crisp to still be operational in 12 months? Based on 4 signals — momentum (how recently it shipped), wrapper dependency, revenue model, and web presence.

momentum
100
funding runway
80
website health
90
wrapper dependency
100

Last calculated: July 2026

How we score →

Key Features

  • Hugo AI agent no-code builder
  • Train AI on website, PDFs, knowledge base
  • Omnichannel shared inbox (chat, email, WhatsApp, Messenger, Instagram, +8 channels)
  • Chat widget for web and mobile apps
  • Knowledge base / help center creation
  • Built-in CRM with customer data sync
  • Support analytics and team performance metrics
  • Internal workflow automations
  • Smart replies and auto-summaries
  • AI-powered support copilot
  • Marketing campaigns (email, in-app)
  • Automated sales pipeline via chatbots
  • Status page for service updates
  • Ticketing system (Plus plan)
  • API & SDK for custom integrations

About Crisp

FreemiumBeginner-friendlyAPI availableWeb · Mobile · API

Crisp is an all-in-one AI customer support platform designed for small to medium businesses. It automates up to 50% of inquiries with its AI agent Hugo, which you can train on website content, PDFs, and knowledge base articles using a no-code builder. The platform centralizes communications from web chat, email, WhatsApp, Messenger, Instagram, and 8+ other channels into a shared inbox. Key features include a no-code AI workflow builder, omnichannel shared inbox, knowledge base, built-in CRM, support analytics, internal automations, smart replies, auto-summaries, and marketing campaigns. Crisp also offers a ticketing system, status page, and developer tools via API/SDK. Recent updates in May and April 2026 introduced bulk actions, widget controls, and over 30 new features including Hugo AI agent improvements and multichannel updates. Positioned as a flexible, flat-priced alternative to traditional helpdesks like Intercom or Zendesk, Crisp emphasizes transparent per-workspace pricing and a free 14-day trial without a credit card.

Behind the Verdict

We've seen plenty of helpdesks slap "AI" on a feature and call it a day. Crisp is different—its Hugo agent is genuinely trainable on your content via a no-code builder, and the May 2026 update added bulk actions and widget controls that make it more practical. For SMBs, the flat per-workspace pricing is a breath of fresh air compared to per-agent models at Intercom or Zendesk. The Free tier is usable for solopreneurs, but you'll hit seat limits fast. Mini ($45/mo) includes 4 seats and some AI credits, while Essentials ($95/mo) unlocks the omnichannel inbox and AI chatbot builder. At $295/mo, Plus gives you the full AI suite plus unlimited task automations and ticketing. Where Crisp falls short is enterprise readiness: no dedicated phone support, no robust SLAs, and integrations are functional but not deep. If you need Salesforce magic or Zendesk-native workflows, look elsewhere. But if you want one platform that handles chat, email, social, and AI in a single inbox without complex pricing, Crisp delivers. The 14-day free trial (no credit card) makes it easy to test.

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Real-world workflow fit

Concrete scenarios for the personas Crisp actually fits — and what changes day-one when you adopt it.

E-commerce owner

You run an online store and get flooded with order status and shipping questions via chat and email. You train Hugo on your website and FAQ PDF, set up an AI workflow to handle 'where is my order' automatically.

Outcome: Hugo resolves 50% of inquiries without human intervention, freeing you to focus on complex issues. Customers get instant answers 24/7.

SaaS support manager

You want to provide in-app support and centralize emails, chat, and social DMs. You connect Crisp to WhatsApp and Instagram, build a knowledge base, and set up routing rules to assign conversations to the right team.

Outcome: All conversations appear in one inbox. The AI suggests replies and auto-summarizes. Support team handles 2x more conversations with fewer reps.

Small business owner

You manage customer inquiries from Facebook, Instagram, and email separately. You sign up for Crisp, connect all channels, and use the shared inbox to reply from one place.

Outcome: Centralized inbox reduces response time. You can also use the built-in CRM to track customer history and run a marketing campaign to re-engage past customers.

Use Cases

Models Under the Hood

Hugo (proprietary AI agent)

as of 2026-07-14

Limitations

  • No phone support.
  • AI agent (Hugo) is less sophisticated than Intercom Fin or Zendesk Answer Bot.
  • Advanced features like unlimited task automations and 100+ integrations only on the Plus plan ($295/mo).
  • Free plan has no AI credits.

as of 2026-06-26

12-month cost

Project the real annual outlay, including the implied monthly cost when only an annual tier is published.

Annual total
Free
Over 12 months
Effective monthly
Free
Billed monthly

Vendor list price only. Add-on usage, seat overages, and contract minimums are surfaced under Hidden costs & gotchas.

Plans compared

For each published Crisp tier: who it actually fits, and what it adds vs. the previous tier. Cross-reference the cost calculator above for projected annual outlay.

Free

$0/mo

Ideal for

Solopreneurs and entrepreneurs testing the platform with basic web chat and up to 2 seats.

What this tier adds

Starting tier with free forever access, includes website chat widget, 2 seats, no AI credits.

Mini

$45/mo

Ideal for

Early-stage companies wanting improved customer service with shared email and limited AI capabilities.

What this tier adds

Adds shared email inbox, 4 seats, $5 AI credits, shortcuts, chat triggers, private notes, custom email domain.

Essentials

$95/mo

Ideal for

Small companies needing a full-featured platform with omnichannel support and significant AI automation.

What this tier adds

Adds 10 seats, $25 AI credits, omnichannel inbox, workflow automation builder, omnichannel AI chatbot, knowledge base, analytics, routing rules.

Plus

$295/mo

Ideal for

Medium-sized businesses requiring advanced AI capabilities, ticketing, and extensive integrations.

What this tier adds

Adds 20+ seats, $75 AI credits, unlimited task automations, ticketing system, 100+ integrations, white labelling, advanced analytics.

Enterprise

Custom

Hidden costs & gotchas

What the public pricing page doesn't put in bold. Captured from pricing-page footnotes, contract terms, and recurring complaints.

  • AI credits are limited per plan: $5 on Mini, $25 on Essentials, $75 on Plus; additional credits likely cost extra (not specified).
  • Over 2 seats on Free plan requires upgrading to Mini ($45/mo) or higher.
  • Unlimited task automations only on Plus plan ($295/mo).
  • 100+ integrations only on Plus plan.

Where the pricing makes sense

The company stage and team size where Crisp's pricing actually pencils out — and where peers do it cheaper.

Crisp's flat per-workspace pricing is very competitive for SMBs. Free plan is limited but functional. Mini ($45/mo) and Essentials ($95/mo) offer good value for small teams. Plus ($295/mo) is expensive but includes advanced features. Cheaper than Intercom, but feature set is thinner. Best for startups and small teams that want a simple, all-in-one platform without per-seat scaling costs.

Setup time & first value

How long it actually takes to get something useful out of Crisp — broken out by persona, not the marketing-page minute.

Getting started takes under 10 minutes: sign up, add chat widget to your website via a snippet, connect email and social channels. Training Hugo on your website is automatic; adding PDFs takes minutes. First AI workflow can be built in 30 minutes using templates. Full setup including knowledge base and CRM configuration can be done in a few hours.

Switching to or from Crisp

How to bring data in from common predecessors and how to get it back out — written for the switcher, not the buyer.

Migrating in
  • From Intercom: export contacts and conversations via CSV/API, import to Crisp via CSV or direct API.
  • From Zendesk: export tickets and users via CSV, map fields and import.
  • From LiveChat: similar process using CSV export and import.
  • From Freshchat: export and import via CSV.
Migrating out
  • To Intercom: export Crisp data via API (contacts, conversations) and import to Intercom.
  • To Zendesk: use CSV export of conversations and contacts, then import.
  • To Help Scout: export conversations as CSV and import.

Integrations

WhatsAppMessengerInstagramEmailSlackSalesforceShopifyWordPressZapierHubSpotGitHubReactiOS SDKAndroid SDK

Resources & Guides

Tools that pair well with Crisp

Common stack mates teams adopt alongside Crisp, with the specific reason each pairing earns its keep.

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Frequently Asked Questions

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