The AI
PaidTrack your brand's visibility across 8 AI models daily.
By Tanmay Verma, Founder · Last verified 04 Jul 2026
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Added 4d ago
77/100Safe BetIn short
The AI — Track your brand's visibility across 8 AI models daily. Best for Brand marketers tracking AI recommendation share, Agencies managing multi-brand AI visibility, Enterprise teams monitoring competitive landscape. Plans from $1001000/mo.
Is The AI actually worth it?
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Editorial Verdict
Best for
Brand marketers tracking AI recommendation shareAgencies managing multi-brand AI visibilityEnterprise teams monitoring competitive landscapeStartups optimizing for AI discoverySEO professionals adapting to AI-driven search
Not ideal for
Teams needing real-time chat monitoring (focus is on recommendations)Users looking for a free, unlimited tool (paid plans for full features)Non-marketers requiring simple, one-off visibility checks (more depth than casual use)Solopreneurs on a tight budget ($100/mo may be steep for one brand)
Essential for any brand serious about AI discovery. The daily cross-model tracking and actionable diagnostics fill a real gap. Pricing is fair for the depth, but individuals may find the $100/mo entry steep.
Compare with: The AI vs SE Ranking, The AI vs Semrush One, The AI vs Mangools
Last verified: July 2026
What's new in The AI
Checked 3 days agoAcross the latest 6 updates: 6 feature updates.
FeatureChangelog·26 days agoNewest
Proof-Grounded Agency Pitch Reports
Agency pitch reports now use measured AI visibility data instead of generic sales copy, including gaps and competitive context.
FeatureChangelog·26 days agoNewest
Accuracy Checks: New workspace to track brand facts across AI answers
Accuracy Checks lets teams add core brand facts and verify they appear correctly in AI outputs, with evidence history and re-check support.
FeatureChangelog·30 days ago
MCP Connections: Connect Trakkr to ChatGPT, Claude, Cursor, VS Code
Setup flow using scoped tokens, hosted connectors, and OAuth for safer access to live AI visibility data from MCP clients.
FeatureChangelog·May 31
Smarter Weekly Visibility Emails
Weekly emails now highlight competitor movement, blind spots, and opportunities with improved fallback copy.
FeatureChangelog·May 29
Citations as an Action Hub
Citations now connect source tracking to outreach, exports, and owned channels for streamlined workflows.
FeatureChangelog·May 29
Prompt Health and Movement improvements
Prompt tracking now surfaces health, movement, weak spots, and competitor overtakes for easier action.
What independent users actually report about The AI
We ran a structured research pass across product reviews, community discussions, and post-purchase forum threads to surface the patterns vendors won't publish themselves. Below: the recurring strengths, the hidden costs people mention most, and the cohort that consistently regrets adopting this tool.
87 mentions across 5 sources (Hacker News, Bluesky, Stack Overflow, Lemmy, Tech Press).
52% positive48% critical
Recurring strengths
- +Tracks brand visibility across 8 major AI models daily.
- +Cross-model score from 0-100 gives a clear benchmark.
- +Includes citation source discovery and perception analysis.
- +Competitor head-to-head comparison is useful for marketers.
- +Open-source AI 500 dataset available under CC BY 4.0.
Recurring frustrations
- −No community feedback or reviews to validate the tool.
- −Pricing may be steep for small businesses or individuals.
- −No free tier beyond limited 14-day trial.
- −Integration ecosystem is nonexistent beyond MCP and API.
- −New bootstrapped company with uncertain longevity.
Patterns worth knowing
No direct user feedback on Trakkr; all mentions are generic 'AI' chatter masking any real opinions.
Seen on Hacker News, Bluesky, Stack Overflow, Lemmy, Tech Press
Tool's unique value proposition (cross-model visibility) is acknowledged but not validated.
Seen on Tech Press, Lemmy
Concerns about pricing and lack of free tier limit adoption.
Seen on Tech Press, Bluesky
Learning curve
beginnerProductive in ~A few hours
Hidden costs people mention
- • No transparent pricing on website; likely requires sales call.
- • Overages for additional brands or API calls may apply.
- • Enterprise plan cost is undisclosed.
Viability Score
77/100
Safe BetHow likely is The AI to still be operational in 12 months? Based on 4 signals — momentum (how recently it shipped), wrapper dependency, revenue model, and web presence.
momentum
55
funding runway
80
website health
90
wrapper dependency
100
Last calculated: July 2026
How we score →Key Features
- Cross-model visibility score (0-100) updated daily
- Citation source discovery and tracking
- Perception analysis across trust, quality, innovation, value
- Competitor tracking and head-to-head comparison
- Prompt health monitoring and movement alerts
- Accuracy checks for brand facts across AI answers
- Automated workflows and actions
- AI Site Grader and llms.txt generator
- Executive and pitch reports (proof-grounded)
- MCP server connections for ChatGPT, Claude, Cursor, Codex, VS Code
- REST API for custom integrations
- Open AI 500 dataset on GitHub (CC BY 4.0)
- Weekly visibility email reports (smarter with competitor insights)
- Multi-model coverage: ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews, Grok, DeepSeek, Meta AI
About The AI
PaidIntermediateAPI availableWeb · API
Trakkr is an AI visibility monitoring platform that quantifies how often and how prominently brands are recommended by major AI assistants. It operates like an S&P 500 for AI, ranking 15,000+ brands across 500 industries based on a cross-model visibility score. The platform queries ChatGPT, Claude, Gemini, Perplexity, and four other engines with 5,000+ real prompts daily, aggregating results into a 0-100 index. Built for marketers, brand managers, agencies, and enterprise teams, Trakkr provides a dashboard for visibility trends, citation sources, perception analysis across five dimensions, competitor tracking, and automated workflows. Users can see overnight changes, understand which sources drive AI recommendations, and compare brands head-to-head. Trakkr differentiates by offering end-to-end visibility management: from tracking to understanding to action. It includes features like prompt health monitoring, accuracy checks for brand facts, and MCP connections that let other AI tools (like ChatGPT, Claude, VS Code) access live visibility data. The platform covers eight AI models without per-model fees, updates daily, and offers a 14-day free trial. A unique offering is the open-source AI 500 dataset on GitHub, free under CC BY 4.0. The company is independent and bootstrapped, shipping weekly updates. Compared to alternatives like Profound or Athena Peec, Trakkr focuses on visibility plus execution, with built-in agency features and white-label options at lower starting prices.
Behind the Verdict
Trakkr solves a problem that didn't exist two years ago but is now critical: knowing how AI models perceive your brand. The platform's strength is its breadth—covering eight models with 50 prompts per brand daily—and its depth, with perception analysis, citation tracking, and competitor overtake alerts. We'd reach for this when building an AI visibility strategy or pitching a client on the value of AI optimization. Where it bites: the Growth plan is limited to one brand at $100/mo. For small teams managing a single brand, it's a significant investment. The Scale plan at $500/mo unlocks multi-brand tracking and API access, which is where the real value lives for agencies. Enterprise pricing is custom, with unlimited brands and prompts. Compared to Profound (visibility-first but no built-in actions) or Athena Peec (execution-first but fewer models), Trakkr sits in the middle with both tracking and workflow automation. The recent additions of Accuracy Checks and MCP connections make it more than a dashboard—it's becoming a control center for AI brand management. One caveat: the platform focuses on recommendation visibility, not real-time chat monitoring. If you need to track every mention on social or in live conversations, this isn't the tool. Bottom line: Trakkr's daily, multi-model visibility index is unmatched. For agencies and enterprises, the ROI is clear. For solopreneurs, the free trial is worth trying, but the price may outweigh the need.
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Use Cases
- Monitor daily how often AI assistants recommend your brand vs competitors across hundreds of industries.
- Identify which sources (e.g., review sites, forums) influence AI citations and optimize your content strategy.
- Track perception dimensions like trust and innovation to understand how AI views your brand.
- Use MCP connections to let your internal AI tools access real-time visibility data during research.
- Generate evidence-based pitch reports for agencies to win clients by showing AI visibility gaps.
- Run accuracy checks on brand facts to ensure AI assistants present correct information.
Models Under the Hood
ChatGPTClaudeGeminiPerplexityGoogle AI OverviewsGrokDeepSeekMeta AI
Limitations
- The free tier is limited to a 14-day trial; after that, paid plans start at £79/mo for a single brand.
- Prompt counts are capped per brand (50/day).
- Historical data retention varies: Growth retains 1 year, Scale unlimited.
- API access is an add-on only in Scale and Enterprise.
12-month cost
Project the real annual outlay, including the implied monthly cost when only an annual tier is published.
Annual total
$1,200
Over 12 months
Effective monthly
$100
Billed monthly
Vendor list price only. Add-on usage, seat overages, and contract minimums are surfaced under Hidden costs & gotchas.
Integrations
Resources & Guides
Frequently Asked Questions
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Common stack mates teams adopt alongside The AI, with the specific reason each pairing earns its keep.
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