Mention
Real-time social listening and media monitoring across 1 billion sources, now integrated with Agorapulse for publishing.
Mention is a solid choice for real-time social listening at a mid-market price point. Its monitoring across 1 billion sources, sentiment analysis, and share of voice are strong for PR and reputation tracking. However, the free plan is limited, and paid plans cap mentions. With publishing moving to Agorapulse, it's now purely monitoring. For deeper analytics, consider Brandwatch; for all-in-one social management, try Agorapulse itself.
Verified 8d ago · liveness 87/100 · cite: rightaichoice.com/tools/mention
- Brand reputation management for SMBs and agencies
- PR campaign impact measurement and media monitoring
- Competitive intelligence tracking across web and social
- Crisis early warning and response
- Enterprise-scale deep analytics and custom data mining
- Users needing unlimited monitoring on free or low-cost plans
- Teams requiring extensive CRM or workflow automation integrations
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Skip Mention if you need enterprise-grade predictive analytics or complex CRM integrations, or if you rely on the now-deprecated publish and respond features without wanting to add Agorapulse.
Free plan limits you to a small number of alerts and mentions per month, so you'll likely need to upgrade to Solo at $49/mo to get meaningful usage.
Mention's pricing fits mid-market brands and agencies: Solo at $49/mo and Pro at $99/mo offer solid monitoring without enterprise costs. Compared to Brandwatch or Talkwalker, it's more affordable, but smaller than free tools like Google Alerts, which lack analytics.
In short
Mention — Real-time social listening and media monitoring across 1 billion sources, now integrated with Agorapulse for publishing. Best for Brand reputation management for SMBs and agencies, PR campaign impact measurement and media monitoring, Competitive intelligence tracking across web and social. Free to start; paid plans from $49/mo.
Viability Score
How well maintained and how widely used is Mention? Built from what the vendor actually publishes (docs, changelog, tutorials, integrations, pricing), whether the site is live, and how much real users discuss it. How we calculate this
Last calculated: August 2026
How we score →Key Features
- Real-time monitoring across 1 billion sources
- Keyword-based and page-based alerts
- Sentiment analysis with emotion detection
- Share of voice measurement
- Competitive benchmarking
- Customizable report templates and dashboards
- Historical data up to 2 years
- AI-powered content curation
- Review monitoring across 75+ sites
- Advanced Boolean search query builder
- Collaboration tools with mention assignment
- White-label reporting
- Slack and Zapier integration
- API access (Company plan add-on)
- Email and desktop push notifications
About Mention
Mention is a social listening and media monitoring platform that tracks mentions across the web and social media in real time, covering over 1 billion sources. It's built for PR agencies, marketing teams, and brand managers who need to monitor brand reputation, competitors, and industry trends. Key features include keyword-based and page-based alerts, sentiment analysis, share of voice, competitive benchmarking, and customizable dashboards. The platform also offers AI-powered content curation and review monitoring across 75+ sites like Google, Trustpilot, and Amazon. While Mention's publishing and responding features are being phased out, Agorapulse is now the official solution for those functions, integrating seamlessly. Mention is a practical choice for mid-market brands and agencies, offering a more affordable and easier-to-use alternative to enterprise platforms like Brandwatch or Talkwalker.
Behind the Verdict
Mention stands out for its real-time monitoring across 1 billion sources, making it easy to track brand mentions, competitors, and trends. The platform's ready-to-use templates and customizable dashboards let you visualize reach, sentiment, and more in minutes. Sentiment analysis includes emotion detection, and share of voice helps benchmark against competitors. Historical data up to 2 years is useful for trend analysis. Review monitoring covers 75+ sites, which is great for reputation management. Collaboration features like mention assignment and team roles are helpful for agencies. However, the analytics depth is not as advanced as enterprise tools like Brandwatch, and the free plan is quite restrictive. The deprecation of Publish and Respond features means you'll need Agorapulse for social media management, which adds cost. But if you need focused media monitoring without heavy analytics, Mention is a cost-effective choice.
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Real-world workflow fit
Concrete scenarios for the personas Mention actually fits — and what changes day-one when you adopt it.
Set up an alert for your company name and key spokespeople, monitor sentiment daily, and generate a weekly report for stakeholders.
Outcome: You catch a negative review early, respond in time, and show campaign impact with share of voice metrics.
Create a competitive monitoring dashboard for a client, tracking mentions of their brand vs. two competitors, and schedule weekly email reports.
Outcome: You deliver actionable competitive insights and impress the client with white-label reports (Pro plan).
Use Mention to monitor brand mentions and reviews, then use Agorapulse for publishing and responding to comments.
Outcome: You manage all social interactions in one place while keeping an eye on broader web conversations.
Use Cases
- Monitor brand mentions across news, blogs, and social media in real time
- Track competitor activity and industry trends
- Identify and score influencers for outreach campaigns
- Get automated reports on sentiment and coverage
- Publish and schedule social media content (via Agorapulse)
- Identify and manage brand crises early
- Conduct market research and trend analysis
- Monitor reviews across 75+ review sites
Models Under the Hood
as of 2026-08-15
Limitations
- Mention provides real-time monitoring across 1 billion sources with up to 2 years of historical data, along with sentiment analysis and share of voice measurement.
- The platform includes AI tools and engagement features.
- It has been acquired by Agorapulse.
- More detailed limitations are not specified in the provided evidence.
as of 2026-08-15
Verification history
We have re-verified Mention 17 times since . Each pass re-reads the vendor's own pages and re-checks every listed field against that evidence; passes where nothing had changed are marked as such.
- — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
- — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
- — re-checked, vendor evidence unchanged
- — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
- — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
- — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
Showing the 6 most recent of 17 verification passes.
Free to cite with attribution — this page re-verifies continuously.
12-month cost
Project the real annual outlay, including the implied monthly cost when only an annual tier is published.
Vendor list price only. Add-on usage, seat overages, and contract minimums are surfaced under Hidden costs & gotchas.
Plans compared
For each published Mention tier: who it actually fits, and what it adds vs. the previous tier. Cross-reference the cost calculator above for projected annual outlay.
Free
$0/mo
Ideal for
Solo users or small teams exploring social listening with minimal needs and a tiny budget.
What this tier adds
Free entry point: limited alerts and mentions, basic monitoring, email alerts.
Solo
$49/mo
Ideal for
Freelancers and small businesses needing regular monitoring with sentiment analysis and Slack integration.
What this tier adds
Adds sentiment analysis, share of voice, and Slack integration over Free.
Pro
$99/mo
Ideal for
Growth-stage brands and agencies that need competitor benchmarking and custom reports for clients.
What this tier adds
Adds competitive benchmarking, custom dashboards, 2-year history, and white-label reports.
Company
Custom
Ideal for
Large teams and enterprises requiring advanced Boolean search, API access, and dedicated support.
What this tier adds
Adds advanced Boolean search, API add-on, dedicated account manager, and priority support.
Where the pricing makes sense
The company stage and team size where Mention's pricing actually pencils out — and where peers do it cheaper.
Mention's pricing fits mid-market brands and agencies: Solo at $49/mo and Pro at $99/mo offer solid monitoring without enterprise costs. Compared to Brandwatch or Talkwalker, it's more affordable, but smaller than free tools like Google Alerts, which lack analytics.
Setup time & first value
How long it actually takes to get something useful out of Mention — broken out by persona, not the marketing-page minute.
Set up your first alert in under 10 minutes, and see mentions within minutes. Explore the dashboard and templates for a few hours to customize reports. For full multi-topic monitoring, allow a day to fine-tune queries and dashboards.
Switching to or from Mention
How to bring data in from common predecessors and how to get it back out — written for the switcher, not the buyer.
- →From Google Alerts: Create more detailed alerts in Mention and get richer analytics like sentiment and share of voice.
- ↗To Agorapulse: For publishing and responding, use Agorapulse (official partner) since Mention is phasing out those features.
Integrations
Resources & Guides
Tutorials & Learning
Tools that pair well with Mention
Common stack mates teams adopt alongside Mention, with the specific reason each pairing earns its keep.
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Featured Head-to-Head Comparisons
Alternatives to Mention
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AI social listening & media monitoring across 25M+ sources with real-time sentiment analysis.
Vista Social
AI-powered command center for social media management, publishing, and listening
Brandwatch
Enterprise consumer intelligence and social media management suite with Iris AI and 100M+ data sources.
Frequently Asked Questions
Best-of guides
Topics
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