Teachable

Teachable

Teachable lets you sell online courses, coaching, memberships, and digital downloads, with AI authoring tools and automated global tax handling built in.

69/100MonitorFree · from $39/mo billed monthly; $29/mo billed annuallyFreemium

Pick Teachable for the payments and tax layer. Automatic collection and remittance of sales tax, VAT, and GST across 45+ countries, plus 35+ local payment methods through Teachable Payments, is work you don't have to hire an accountant or a developer for. The transaction fee decides the tier: 7.5% on Starter versus 0% on Builder means a creator doing $2,000/mo pays $150 in fees on Starter and $0 on Builder for $50 more in subscription ($39/mo monthly vs $89/mo monthly; $29/mo vs $69/mo billed annually). If you need email automation, a built-in CRM, or full design control, look at Kartra, Kajabi, or Thinkific instead.

Verified 18h ago · liveness 69/100 · cite: rightaichoice.com/tools/teachable

Best for
  • Independent course creators who want content, payments, and tax handling in one platform
  • Educators selling internationally who need automated VAT/GST remittance across 45+ countries
  • Solo entrepreneurs building an online school with courses, coaching, and memberships
  • Creators doing $12k+/yr in sales elsewhere who qualify for migration credits
Not ideal for
  • Marketers who need advanced email automation or a built-in CRM
  • Creators who need full design control beyond templates and CSS snippets
  • Enterprise buyers with HIPAA or custom data residency requirements
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Beginner-friendlyMost creators have a first product live and selling within a day, since the AI course starter drafts a curriculum from a prompt and checkout runs through Teachable Payments without a separate processor. Expect longer if you're importing an existing catalog, since imported students and bulk imports are Growth-tier features. Coaching and membership setups take an afternoon once payments are live.Web · MobileAPI available6.2k viewsVerified 18h ago
Pricing
Free · from $39/mo billed monthly; $29/mo billed annually
FreemiumFree tier4 plans5 hidden costs
Learning curve
Beginner-friendly
Most creators have a first product live and selling within a day, since the AI course starter drafts a curriculum from a prompt and checkout runs through Teachable Payments without a separate processor. Expect longer if you're importing an existing catalog, since imported students and bulk imports are Growth-tier features. Coaching and membership setups take an afternoon once payments are live.
Runs on
WebMobile
API available · 1 integrations
Who it's for
Solo course creator selling internationallyCoach selling 1:1 and group sessionsCreator with an existing audience of students
Live sentiment
Is Teachable actually worth it?

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  • Real pros & cons from real users
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Skip it if

Skip Teachable if you need a built-in CRM or advanced email automation in the same tool, or if you want unlimited third-party integrations without paying for the Custom plan.

The 30-second take
Biggest gripe

The $39/mo Starter tier adds a 7.5% fee on every sale — at $2,000/mo in revenue that's $150/mo in fees on top of the subscription.

Price reality

Starter at $39/mo monthly ($29/mo billed annually) suits someone validating an idea with under 5 products and modest volume. Builder at $89/mo monthly ($69/mo billed annually) pays for itself the moment you clear roughly $667/mo in sales, because the 7.5% fee goes to 0%. Growth at $189/mo monthly ($139/mo billed annually) is for catalogs past 10 products or teams needing multiple admin seats. Compare Thinkific and Kajabi — both charge comparable subscriptions but neither bundles automated

In short

Teachable — Teachable lets you sell online courses, coaching, memberships, and digital downloads, with AI authoring tools and automated global tax handling built in. Best for Independent course creators who want content, payments, and tax handling in one platform, Educators selling internationally who need automated VAT/GST remittance across 45+ countries, Solo entrepreneurs building an online school with courses, coaching, and memberships. Free to start; paid plans from $39/mo.

Compared withvs Kajabi

What's new in Teachable

Checked today

Across the latest 1 update: 1 launch.

Viability Score

69/100
Monitor

How well maintained and how widely used is Teachable? Built from what the vendor actually publishes (docs, changelog, tutorials, integrations, pricing), whether the site is live, and how much real users discuss it. How we calculate this

Recent activity
90
Traction
not measured
Site health
95
User sentiment
not measured
What the vendor publishes
40

Last calculated: September 2026

How we score →

Key Features

  • AI course starter: generate a ready-to-use curriculum from a prompt
  • AI quiz generator: convert lesson content into auto-graded quizzes
  • Automatic video subtitles with translation into 70+ languages
  • Teachable Payments with 35+ local payment methods
  • Automated U.S. sales tax, EU/UK VAT, and GST handling across 45+ countries
  • Daily payouts with no reserve held back
  • Drag-and-drop course builder
  • Drip content scheduling
  • Auto-graded quizzes and short answer assessments
  • Completion certificates
  • Coaching sessions with scheduling and payment management
  • Memberships with recurring subscriptions
  • Digital downloads
  • Automated upsells and order bumps
  • Coupons and bundles

About Teachable

FreemiumBeginner-friendlyAPI availableWeb · Mobile

Teachable is a platform for launching and selling digital education products — online courses, coaching sessions, memberships, and digital downloads — from one dashboard. You build products with a drag-and-drop course builder, start a curriculum from a prompt with the AI course starter, and turn lesson material into auto-graded quizzes. Video subtitles are generated automatically and translated into 70+ languages. Teachable Payments, launched January 2025, handles checkout with 35+ local payment methods and automatically collects and remits U.S. sales tax, VAT, and GST across 45+ countries; payouts arrive daily with no reserve held back. It suits independent creators and educators who want content delivery, payments, and tax compliance in one place rather than stitching together a course host plus a payment processor plus a tax service. Students access products through an iOS and Android app, a student dashboard, drip content, quizzes, and completion certificates. Growth-side tooling covers automated upsells, order bumps, coupons, bundles, student referrals, abandoned cart emails, and an integrated affiliate program. Teachable is part of the Hotmart Company group, and the two report $10B+ earned by creators and 100M+ students served across 180 countries.

Behind the Verdict

Teachable's center of gravity is the operational layer that sits under the teaching. Teachable Payments, launched January 2025, replaces the third-party processor with native checkout: 35+ local payment methods, automated U.S. sales tax and EU/UK VAT and GST handling across 45+ countries, and daily payouts with no reserve held back. For a creator selling into multiple countries, that removes a genuine compliance headache — one that most course hosts leave to you and Stripe Tax. AI sits inside the authoring flow rather than bolted on top. The course starter generates a bite-sized curriculum from a prompt, the quiz generator converts lesson material into auto-graded assessments, and video subtitles are generated automatically and translated into 70+ languages. That last one widens your addressable audience without a second vendor, and it's included on Growth rather than gated to a separate translation service. Delivery is solid: drag-and-drop builder, drip content, lesson comments, short answer assessments, completion certificates, student management, and an iOS and Android app for your students. Growth-side tooling covers automated upsells, order bumps, coupons, bundles, student referrals, abandoned cart emails, and an integrated affiliate program — enough to run the business without an external funnel tool. The weaknesses are structural, not cosmetic. Product caps scale by tier — 5 on Starter, 10 on Builder, 50 on Growth — so a large catalog pushes you to Growth ($189/mo monthly, $139/mo billed annually) or Custom. Video storage is capped at 1TB per plan. Third-party integrations are a hard count (1 on Starter, 3 on Builder, 5 on Growth, unlimited on Custom), with Zapier and webhooks tracked separately. Custom admin permissions, removing Teachable branding, imported students, and custom certificates are all Growth-and-up. Design freedom stops at templates and CSS snippets. And there's no built-in CRM and no advanced email automation — if those are load-bearing for you, this isn't the platform. Where it fits: a solo educator or small team selling courses, coaching, and memberships internationally who would rather pay for tax remittance than manage it. Where it doesn't: enterprise buyers with HIPAA or data-residency requirements, marketers who need a full marketing automation stack, and designers who want pixel-level control of every page.

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Real-world workflow fit

Concrete scenarios for the personas Teachable actually fits — and what changes day-one when you adopt it.

Solo course creator selling internationally

You outline a course topic, use the AI course starter to draft the curriculum, record lessons, and let auto-generated subtitles translate into 70+ languages. You list the course on Starter at $39/mo monthly, take payments through Teachable Payments, and sales tax and VAT are collected and remitted automatically.

Outcome: Course live and selling across borders without a separate tax service or payment processor setup.

Coach selling 1:1 and group sessions

You set up coaching packages with built-in scheduling and recurring billing, then add a membership tier for ongoing group access. Automated upsells and order bumps appear at checkout.

Outcome: Recurring revenue from memberships on top of per-session coaching, with payment and scheduling in one dashboard.

Creator with an existing audience of students

You turn on the integrated affiliate program so existing students earn commissions on referrals, add abandoned cart emails to recover checkout drop-offs, and use coupons and bundles for promotions.

Outcome: Your existing student base becomes an acquisition channel without adding a third-party affiliate tool.

Use Cases

Models Under the Hood

Proprietary AI for course outlines and quiz generationAutomatic subtitle and translation models (70+ languages)

as of 2026-09-14

Limitations

  • Starter's 7.5% transaction fee versus 0% on Builder and above means most creators selling regularly end up on a paid tier.
  • Product caps scale by plan (5 on Starter, 10 on Builder, 50 on Growth), so larger catalogs need Growth or Custom.
  • Video storage is capped at 1TB per plan.
  • Third-party integrations are capped at 1, 3, and 5 on Starter, Builder, and Growth respectively, with Zapier and webhooks counted separately.
  • Custom admin permissions, removing Teachable branding, imported students, and translations are restricted to Growth and above.
  • There is no built-in CRM and no advanced email automation.
  • Maximum transaction sizes and API rate limits beyond the published figures are not disclosed in the scraped data.

as of 2026-09-28

Verification history

We have re-verified Teachable 18 times since . Each pass re-reads the vendor's own pages and re-checks every listed field against that evidence; passes where nothing had changed are marked as such.

  1. — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
  2. — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
  3. — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
  4. — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
  5. — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it
  6. — re-verified summary, description, our verdict, our analysis, pricing model, pricing tiers, features, integrations, who it suits, who should skip it

Showing the 6 most recent of 18 verification passes.

Free to cite with attribution — this page re-verifies continuously.

12-month cost

Project the real annual outlay, including the implied monthly cost when only an annual tier is published.

Annual total
$468
Over 12 months
Effective monthly
$39
Billed monthly

Vendor list price only. Add-on usage, seat overages, and contract minimums are surfaced under Hidden costs & gotchas.

Plans compared

For each published Teachable tier: who it actually fits, and what it adds vs. the previous tier. Cross-reference the cost calculator above for projected annual outlay.

Starter

$39/mo billed monthly; $29/mo billed annually

Ideal for

Solo creator validating a first course or coaching offer with under 5 products and modest monthly volume

What this tier adds

Starting tier — entry point at $39/mo monthly ($29/mo billed annually), but carries a 7.5% transaction fee on every sale

Builder

$89/mo billed monthly; $69/mo billed annually

Ideal for

Creator selling regularly enough that the 7.5% fee costs more than the $50/mo subscription difference

What this tier adds

Drops the transaction fee to 0%, adds the integrated affiliate program and real-time support, and raises the product cap to 10

Growth

$189/mo billed monthly; $139/mo billed annually

Ideal for

Established educator with a catalog past 10 products or a small team needing multiple admin seats

What this tier adds

Raises products to 50 and admin users to 5, and unlocks course certificates, removing Teachable branding, imported students, custom admin permissions, and free subtitles and translations

Custom

Contact sales

Ideal for

High-volume education businesses needing bulk sales tools, flexible seats, and SLA-backed support

What this tier adds

Adds a dedicated success manager, sandbox school for testing, priority SLA support, white glove onboarding, and unlimited third-party integrations

Hidden costs & gotchas

What the public pricing page doesn't put in bold. Captured from pricing-page footnotes, contract terms, and recurring complaints.

  • The $39/mo Starter tier adds a 7.5% fee on every sale — at $2,000/mo in revenue that's $150/mo in fees on top of the subscription.
  • Annual billing only saves money if you commit up front: Builder drops from $89/mo to $69/mo billed annually, a $240 difference you forgo month-to-month.
  • Going past 10,000 API requests/month on Builder means moving to a higher tier or a Custom plan, since Growth's limit is quoted as Contact Sales.
  • Third-party integrations are capped at 1 on Starter, 3 on Builder, and 5 on Growth — each additional connection past your cap requires a plan upgrade.
  • Video storage is capped at 1TB per plan, so high-volume video libraries can hit the ceiling before your product cap does.

Where the pricing makes sense

The company stage and team size where Teachable's pricing actually pencils out — and where peers do it cheaper.

Starter at $39/mo monthly ($29/mo billed annually) suits someone validating an idea with under 5 products and modest volume. Builder at $89/mo monthly ($69/mo billed annually) pays for itself the moment you clear roughly $667/mo in sales, because the 7.5% fee goes to 0%. Growth at $189/mo monthly ($139/mo billed annually) is for catalogs past 10 products or teams needing multiple admin seats. Compare Thinkific and Kajabi — both charge comparable subscriptions but neither bundles automated

Setup time & first value

How long it actually takes to get something useful out of Teachable — broken out by persona, not the marketing-page minute.

Most creators have a first product live and selling within a day, since the AI course starter drafts a curriculum from a prompt and checkout runs through Teachable Payments without a separate processor. Expect longer if you're importing an existing catalog, since imported students and bulk imports are Growth-tier features. Coaching and membership setups take an afternoon once payments are live.

Switching to or from Teachable

How to bring data in from common predecessors and how to get it back out — written for the switcher, not the buyer.

Migrating in
  • →From Thinkific: Teachable runs assisted migration services and offers credits for creators doing $12k+/yr in outside sales.
  • →From Kajabi: contact sales for migration support and cashback incentives if you're above $12k/yr in annual sales.
  • →From Podia: move products and students via bulk import on Growth and above, with migration assistance available.
Migrating out
  • ↗To Thinkific: export products and student lists, then rebuild drip schedules in the destination builder.
  • ↗To Kajabi: migrate products and reattach payment processing, since checkout configuration differs.
  • ↗To Teachable's Custom plan from a self-hosted setup: use white glove onboarding to provision products and students.

Integrations

Resources & Guides

Tutorials & Learning

YouTube returned 6 videos for “Teachable”, and we withheld 6: 6 could not be judged, because “Teachable” is a single word that other videos use for other things. We are showing none, because we could not prove any of them are about Teachable.

Official links

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